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Powder isn't a gimmick. It's the technology.

It's not a different look. It's a different way to formulate.

Small WonderSunday, Sep 27, 2026 at 8:30 PM EasternKlaviyo
Small WonderPowder isn't a gimmick. It's the technology.
Subject
Powder isn't a gimmick. It's the technology.
Preview text
It's not a different look. It's a different way to formulate.
From
hello@smallwonder.world
Sent
Sun Sep 27, 2026, 8:30 PM ET
Sent to
United Kingdom (getsmallwonder.co.uk), United Kingdom (hellosmallwonder.co.uk), United Kingdom (shopsmallwonder.uk), smallwonder.shop, smallwonder.store, smallwonderco.com, United Kingdom (smallwonderuk.co.uk), smallwonderuk.com
Size
61 KB
Images
26
Links
23, 1 of them buttons
Subject length
44 characters

Against Small Wonder's usual

Sent in its busiest hour, 8 PM, which holds 44% of its emails. The subject is 44 characters; its average is 35.

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From
Small Wonder <[email protected]>
Subject
Powder isn't a gimmick. It's the technology.
Date
Mon, 28 Sep 2026 00:30:05 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
k3.send.smallwonder.world
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d=shared.klaviyomail.com s=def1; d=send.smallwonder.world s=mtd1
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  1. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Oct 10, 2026 11:59 PM👋 don't miss out on your best hair
Oct 10, 2026 8:00 PMThe only hair serum that starts as powder
Oct 2, 2026 8:00 PMEveryone accepted it. We didn't.
Sep 27, 2026 8:30 PMPowder isn't a gimmick. It's the technology. (this email)
Sep 25, 2026 11:24 PM👋 don't miss out on your best hair
Sep 25, 2026 8:00 PMWe patented our bottle. Here's why.
Sep 19, 2026 12:00 PMWhat's waiting inside

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