Turns out, they don't want to take them off 😂

Preview text: Turns out, they don't want to take them off 😂 Soft enough for all day. Protective enough…

Friday, Oct 16, 2026 at 11:10 PM EasternKlaviyo

Sol & TideTurns out, they don't want to take them off 😂

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Subject: Turns out, they don't want to take them off 😂
Preview text: Turns out, they don't want to take them off 😂 Soft enough for all day. Protective enough…
From: support@solandtide.co
Brand: Sol & Tide
ESP: Klaviyo
Sent: Fri Oct 16, 2026, 11:10 PM ET
Size: 46 KB
Images: 20
Links: 24, 10 of them buttons
Subject length: 46 characters

Against Sol & Tide's usual

Sent in the 11 PM hour, which holds 19% of its emails; 43% arrive in the 6 PM hour. The subject is 46 characters; its average is 34.

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Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

	Oct 27, 2026 2:30 PM	Don't just take my word for it… ☀️
	Oct 20, 2026 1:31 PM	Okay, which one's yours? ☀️
	Oct 18, 2026 11:11 PM	I couldn't find it. So I made it. ☀️
	Oct 16, 2026 11:10 PM	Turns out, they don't want to take them off 😂 (this email)
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	Oct 13, 2026 11:08 PM	Your 10% off + FREE Sun-Smart Kids Guide ☀️
	Oct 13, 2026 7:30 PM	“But won't I get hot in it?” 👀