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The brightening mistake I see all the time

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SorelleFriday, Aug 21, 2026 at 5:00 PM EasternKlaviyo
SorelleThe brightening mistake I see all the time
Subject
The brightening mistake I see all the time
Preview text
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From
hey@trysorelle.com
Brand
Sorelle
Sent
Fri Aug 21, 2026, 5:00 PM ET
Size
55 KB
Images
15
Links
20, 8 of them buttons
Subject length
42 characters

Against Sorelle's usual

Sent in its busiest hour, 5 PM, which holds 23% of its emails. The subject is 42 characters; its average is 40.

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From
Sorelle <[email protected]>
Subject
The brightening mistake I see all the time
Date
Fri, 21 Aug 2026 21:00:12 +0000 (UTC)
Message-ID domain
geopod-ismtpd-52
Return-Path domain
send.trysorelle.com
DKIM signature
d=trysorelle.com s=kl2
List-Unsubscribe
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  1. by recvd-canary-…-zqkmg with SMTP
  2. from (unnamed) by geopod-ismtpd-52 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Aug 26, 2026 5:02 PMThe ingredient that makes Sorelle more than a brightening drop
Aug 23, 2026 8:20 PMThe 5-second routine for sun-kissed skin (at home!)
Aug 22, 2026 8:19 PMThe best (and easiest) way to get a tan
Aug 21, 2026 5:00 PMThe brightening mistake I see all the time (this email)
Aug 20, 2026 5:04 PMYou might be a Sorelle girl if…
Aug 19, 2026 5:00 PMThere's more behind each drop than you think
Aug 15, 2026 5:00 PMWhat most people get wrong about tanning

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