It’s legal, but it’s dishonest.

Preview text: The label trick most CBD brands use

SoulWednesday, Sep 9, 2026 at 5:30 PM EasternKlaviyo
SoulIt’s legal, but it’s dishonest.
Subject
It’s legal, but it’s dishonest.
Preview text
The label trick most CBD brands use
From
info@getsoul.com
Brand
Soul
Sent
Wed Sep 9, 2026, 5:30 PM ET
Sent to
getwellness.me, mysoulcbd.com
Size
44 KB
Images
11
Links
12, 2 of them buttons
Subject length
32 characters

Against Soul's usual

Sent in the 5 PM hour, which holds 7% of its emails; 17% arrive in the 3 PM hour. The subject is 32 characters; its average is 28.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Subject
It’s legal, but it’s dishonest.
Date
Wed, 09 Sep 2026 21:30:37 +0000 (UTC)
Message-ID domain
geopod-ismtpd-99
Return-Path domain
send.getsoul.com
DKIM signature
d=getsoul.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-q5qr5 with SMTP
  2. from (unnamed) by geopod-ismtpd-99 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Sep 16, 2026 10:46 PM*Coughs politely*
Sep 16, 2026 8:15 PM"I've never felt or looked better in my life"
Sep 12, 2026 6:40 AMYour points are adding up. Check it out.
Sep 9, 2026 5:30 PMIt’s legal, but it’s dishonest. (this email)
Sep 8, 2026 7:05 PMEXTENDED: Labor Day Sale
Sep 8, 2026 1:04 PMEXTENDED: 42% off sale
Sep 7, 2026 10:36 PMYour points are adding up. Check it out.

More from Soul

All Soul emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Sep 9, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.