Why we do things differently

Preview text: Gentle for bubs. Tough for surfers. Good for the reef.

SunButter SkincareWednesday, Nov 11, 2026 at 2:05 AM EasternKlaviyo
SunButter SkincareWhy we do things differently
Subject
Why we do things differently
Preview text
Gentle for bubs. Tough for surfers. Good for the reef.
From
hello@sunbutter.com.au
Sent
Wed Nov 11, 2026, 2:05 AM ET
Sent to
Australia (sunbutter.au), sunbutteroceans.com, Australia (sunbutteroceans.com.au)
Size
61 KB
Images
18
Links
14, 1 of them buttons
Subject length
28 characters

Against SunButter Skincare's usual

Sent in the 2 AM hour, which holds 1% of its emails; 12% arrive in the 7 PM hour. The subject is 28 characters; its average is 31.

Report this email

Sent just before and after

Nov 11, 2026 2:05 AMWhy we do things differently (this email)
Nov 10, 2026 3:16 PMWhat's actually in your sunscreen?
Nov 10, 2026 2:04 AMSeen something you liked?
Nov 9, 2026 11:52 PMMore important than our BFCM sale
Nov 9, 2026 3:15 PMWe used to get paid to swim with whale sharks
Nov 8, 2026 3:14 PMDon't just take our word for it
Nov 8, 2026 8:26 AMReef-safe vs reef-friendly

More from SunButter Skincare

All SunButter Skincare emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.