They Sent It

You're on the Birthday List 🎂

34 years. One big celebration. You're invited.

SWATIFriday, Oct 23, 2026 at 1:01 AM EasternKlaviyo
SWATIYou're on the Birthday List 🎂
Subject
You're on the Birthday List 🎂
Preview text
34 years. One big celebration. You're invited.
From
support@swati.com
Brand
SWATI
Sent
Fri Oct 23, 2026, 1:01 AM ET
Size
51 KB
Images
21
Links
23, 11 of them buttons
Subject length
30 characters

Against SWATI's usual

Sent in its busiest hour, 1 AM, which holds 70% of its emails. The subject is 30 characters; its average is 31.

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From
SWATI <[email protected]>
Subject
You're on the Birthday List 🎂
Date
Fri, 23 Oct 2026 05:01:20 +0000 (UTC)
Message-ID domain
geopod-ismtpd-21
Return-Path domain
mail.in.swati.com
DKIM signature
d=in.swati.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-kbmx5 with SMTP
  2. from (unnamed) by geopod-ismtpd-21 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 27, 2026 1:00 AM34% OFF Everything - But Not for Long! ⏳
Oct 25, 2026 1:00 AMSwati's Birthday: 34% off 🎂
Oct 23, 2026 1:01 AMPsst... you're invited!
Oct 23, 2026 1:01 AMYou're on the Birthday List 🎂 (this email)
Oct 21, 2026 1:00 AMBy popular demand...
Oct 18, 2026 1:00 AMFinal hours: 20% off ends tonight
Oct 15, 2026 8:17 AMNot sure where to start

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