They Sent It

TONIGHT I'M TAKING 60% SUMMER OFF THE SITE

Not extending it again. Here's why.

The Noli ShopSunday, Aug 9, 2026 at 8:30 AM EasternKlaviyo
The Noli ShopTONIGHT I'M TAKING 60% SUMMER OFF THE SITE
Subject
TONIGHT I'M TAKING 60% SUMMER OFF THE SITE
Preview text
Not extending it again. Here's why.
From
noli@thenolishop.com
Sent
Sun Aug 9, 2026, 8:30 AM ET
Sent to
thenolishop.com
Size
42 KB
Images
6
Links
10, 7 of them buttons
Subject length
42 characters

Against The Noli Shop's usual

Sent in the 8 AM hour, which holds 30% of its emails; 37% arrive in the 7 AM hour. The subject is 42 characters; its average is 31.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Slava @ Noli <[email protected]>
Subject
TONIGHT I'M TAKING 60% SUMMER OFF THE SITE
Date
Sun, 09 Aug 2026 12:30:06 +0000 (UTC)
Message-ID domain
geopod-ismtpd-93
Return-Path domain
send.thenolishop.com
DKIM signature
d=thenolishop.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-b42dt with SMTP
  2. from (unnamed) by geopod-ismtpd-93 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Aug 13, 2026 8:23 AMNo one else can see this yet
Aug 12, 2026 7:00 AMI haven't felt this way about a pant since the Milan
Aug 9, 2026 8:02 PM4 HOURS LEFT
Aug 9, 2026 8:30 AMTONIGHT I'M TAKING 60% SUMMER OFF THE SITE (this email)
Aug 8, 2026 8:34 AMThe pairing I keep coming back to
Aug 7, 2026 7:08 AMThe color everyone asks me about
Aug 6, 2026 8:02 AMFirst look: The Mocha Edit

More from The Noli Shop

All The Noli Shop emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. Unsubscribe anytime.