It's not cotton. It's not wool. It's better.

Preview text: The secret weapon in every pair of THE Socks

THE SocksTuesday, Jul 21, 2026 at 4:00 AM EasternKlaviyo
THE SocksIt's not cotton. It's not wool. It's better.
Subject
It's not cotton. It's not wool. It's better.
Preview text
The secret weapon in every pair of THE Socks
From
hello@thesocks.co.za
Sent
Tue Jul 21, 2026, 4:00 AM ET
Size
65 KB
Images
11
Links
16, 8 of them buttons
Subject length
44 characters

Against THE Socks's usual

Sent in its busiest hour, 4 AM, which holds 55% of its emails. The subject is 44 characters; its average is 29.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
THE Socks <[email protected]>
Subject
It's not cotton. It's not wool. It's better.
Date
Tue, 21 Jul 2026 08:00:50 +0000
Message-ID domain
klaviyomail.com
Return-Path domain
send.thesocks.co.za
DKIM signature
d=shared.klaviyomail.com s=def1; d=thesocks.co.za s=kl1
List-Unsubscribe
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Servers it passed through, newest first

  1. from kl-203-24-24.kmta.shared.klaviyomail.com [170.203.24.24] by our receiving server with ESMTPS
  2. from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

Aug 3, 2026 5:24 AMWe see you 👀
Jul 31, 2026 4:39 AMMeet the family behind your favourite socks
Jul 28, 2026 4:01 AMHikers are already stocking up on these
Jul 21, 2026 4:00 AMIt's not cotton. It's not wool. It's better. (this email)
Jul 17, 2026 4:00 AMYou don't need to run to earn these
Jul 14, 2026 4:00 AMNo Blisters. No Excuses🧦
Jul 10, 2026 4:00 AMThe runners have spoken!

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