F*ck it. Time for a refresh.
Preview text: Same great sneakers. A little more personality.

Using this email in an article? Credit: The Sole Co email via They Sent It, with a link to this page. Full-size image
- Subject
- F*ck it. Time for a refresh.
- Preview text
- Same great sneakers. A little more personality.
- From
- hello@
thesoleco.au - Brand
- The Sole Co
- ESP
- Klaviyo
- Sent
- Sun Oct 11, 2026, 7:30 PM ET
- Sent to
- Australia (taygra.au)
- Size
- 58 KB
- Images
- 8
- Links
- 10, 5 of them buttons
- Subject length
- 28 characters
Against The Sole Co's usual
Sent in its busiest hour, 7 PM, which holds 24% of its emails. The subject is 28 characters; its average is 33.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- The Sole Co <[email protected]>
- Subject
- F*ck it. Time for a refresh.
- Date
- Sun, 11 Oct 2026 23:30:15 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- k3.email.thesoleco.au
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=email.thesoleco.au s=mtd1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Oct 14, 2026 3:02 AM | These don’t feel like normal sneakers | |
| Oct 13, 2026 7:30 PM | Things are looking a little different around here | |
| Oct 13, 2026 4:12 AM | Your feet are about to be happier | |
| Oct 11, 2026 7:30 PM | F*ck it. Time for a refresh. (this email) | |
| Oct 4, 2026 7:30 PM | Your first pair is the hardest one to choose | |
| Oct 1, 2026 2:24 AM | Don't just take our word for it | |
| Sep 29, 2026 2:23 AM | What if they’re not comfortable? |
More from The Sole Co
All The Sole Co emailsNov 1, 2026 6:30 PM
Oct 29, 2026 7:28 AM
TAYGRAs feel different. That’s the point.
Oct 27, 2026 7:27 AM
Oct 26, 2026 7:26 AM
Oct 25, 2026 7:30 PM
One pair of sneakers. Three completely different looks.
Oct 20, 2026 7:30 PM
Oct 20, 2026 3:02 AM
I built a whole business around one shoe brand
Oct 19, 2026 3:04 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 11, 2026.








