He says he's fine. He isn't.

Preview text: Here's how to tell which kind of fine is on your list this year.

Monday, Nov 2, 2026 at 1:00 PM EasternKlaviyo

The Standard LabHe says he's fine. He isn't.

Fit to screenFull size

He says he's fine. He isn't. - email from The Standard Lab

Using this email in an article? Credit: The Standard Lab email via They Sent It, with a link to this page. Full-size image

Use this example

Download imageMore for writers

Subject: He says he's fine. He isn't.
Preview text: Here's how to tell which kind of fine is on your list this year.
From: studio@thestandardlab.com
Brand: The Standard Lab
ESP: Klaviyo
Sent: Mon Nov 2, 2026, 1:00 PM ET
Size: 39 KB
Images: 7
Links: 8, 1 of them buttons
Subject length: 28 characters

Against The Standard Lab's usual

Sent in its busiest hour, 1 PM, which holds 42% of its emails. The subject is 28 characters; its average is 33.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From: The Standard Lab <[email protected]>
Subject: He says he's fine. He isn't.
Date: Mon, 02 Nov 2026 18:00:56 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: send.thestandardlab.com
DKIM signature: d=shared.klaviyomail.com s=def1; d=thestandardlab.com s=kl1
List-Unsubscribe: Present, one-click

Servers it passed through, newest first

from (unnamed) by kmta-mta-green-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

Report this email

Sent just before and after

	Nov 7, 2026 1:00 PM	She asked her uncle one question
	Nov 6, 2026 1:05 PM	Why we didn't bottle glutathione
	Nov 4, 2026 1:05 PM	Who gets your third pouch?
	Nov 2, 2026 1:00 PM	He says he's fine. He isn't. (this email)
	Oct 31, 2026 9:00 PM	Three hours. Then it resets.
	Oct 31, 2026 3:01 PM	One pouch or three? Honest answer.
	Oct 30, 2026 8:35 PM	Saturdays don't have to hurt.