Black is Back
Preview text: Timeless essentials, designed to be worn on repeat
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- Subject
- Black is Back
- Preview text
- Timeless essentials, designed to be worn on repeat
- From
- hello@
theupside.com - Brand
- The Upside
- ESP
- Klaviyo
- Sent
- Tue Aug 11, 2026, 7:45 AM ET
- Sent to
- international.theupside.com
- Size
- 62 KB
- Images
- 10
- Links
- 25, 13 of them buttons
- Subject length
- 13 characters
Against The Upside's usual
Sent in the 7 AM hour, which holds 10% of its emails; 55% arrive in the 5 PM hour. The subject is 13 characters; its average is 25.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- THE UPSIDE <[email protected]>
- Subject
- Black is Back
- Date
- Tue, 11 Aug 2026 11:45:24 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- k3.send.theupside.com
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=send.theupside.com s=mtd1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Aug 14, 2026 5:45 PM | Sunset Edit | |
| Aug 13, 2026 9:30 PM | Soft terry towelling meets timeless stripes | |
| Aug 11, 2026 10:00 PM | The Soho Pant you've been waiting for | |
| Aug 11, 2026 7:45 AM | Black is Back (this email) | |
| Aug 10, 2026 5:45 PM | Quiet Luxury in Cashmere | |
| Aug 7, 2026 5:45 PM | New in Stretch | |
| Aug 6, 2026 5:45 PM | Meet our new '70s floral print |
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