The Soul Edit
Preview text: Organic cotton french terry, overdyed in violet ๐

Using this email in an article? Credit: The Upside email via They Sent It, with a link to this page. Full-size image
- Subject
- The Soul Edit
- Preview text
- Organic cotton french terry, overdyed in violet ๐
- From
- hello@
theupside.com - Brand
- The Upside
- ESP
- Klaviyo
- Sent
- Thu Sep 24, 2026, 5:45 PM ET
- Sent to
- international.theupside.com, Australia (theupside.com.au)
- Size
- 50 KB
- Images
- 5
- Links
- 18, 11 of them buttons
- Subject length
- 13 characters
Against The Upside's usual
Sent in its busiest hour, 5 PM, which holds 55% of its emails. The subject is 13 characters; its average is 25.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- THE UPSIDE <[email protected]>
- Subject
- The Soul Edit
- Date
- Thu, 24 Sep 2026 21:45:53 +0000
- Message-ID domain
- klaviyomail.com
- Return-Path domain
- k3.send.theupside.com
- DKIM signature
- d=shared.klaviyomail.com s=def1; d=send.theupside.com s=mtd1
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- from (unnamed) by kmta-mta-blue-โฆ.servers.clovesoftware.com with SMTP
Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse
Sent just before and after
| Sep 26, 2026 7:45 AM | The Autumn Edit | |
| Sep 25, 2026 5:45 PM | The Long Weekend Edit | |
| Sep 24, 2026 10:30 PM | Mosman is Reopening | Friday 2nd October | |
| Sep 24, 2026 5:45 PM | The Soul Edit (this email) | |
| Sep 22, 2026 5:45 PM | Online Warehouse Sale | Starts Now | |
| Sep 21, 2026 9:55 PM | Jump back in? | |
| Sep 21, 2026 5:45 PM | VIP Access | Online Warehouse Sale |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 24, 2026.









