New In | This Week at True

Preview text: Our favourites from Caitlin Crisp, Deadly Ponies, Marle, ba&sh & more.

True StoreWednesday, Oct 21, 2026 at 11:00 PM EasternKlaviyo
True StoreNew In | This Week at True
Subject
New In | This Week at True
Preview text
Our favourites from Caitlin Crisp, Deadly Ponies, Marle, ba&sh & more.
From
hello@truestore.co.nz
Sent
Wed Oct 21, 2026, 11:00 PM ET
Size
78 KB
Images
25
Links
26, 6 of them buttons
Subject length
26 characters

Against True Store's usual

Sent in the 11 PM hour, which holds 4% of its emails; 29% arrive in the 4 PM hour. The subject is 26 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
True Store <[email protected]>
Subject
New In | This Week at True
Date
Thu, 22 Oct 2026 03:00:54 +0000 (UTC)
Message-ID domain
geopod-ismtpd-84
Return-Path domain
send.truestore.co.nz
DKIM signature
d=truestore.co.nz s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-25h2f with SMTP
  2. from (unnamed) by geopod-ismtpd-84 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Oct 28, 2026 3:03 PMNew In | Laing
Oct 27, 2026 2:01 AMNew In | Shades of the Desert
Oct 23, 2026 2:45 PMWelcome to The Wardrobe | By True
Oct 21, 2026 11:00 PMNew In | This Week at True (this email)
Oct 20, 2026 2:00 AMIntroducing Deadly Ponies | Resort 26
Oct 16, 2026 3:15 PMSpring Weekends with True
Oct 14, 2026 3:15 PMJust Landed

More from True Store

All True Store emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Oct 21, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.