"Rawhide" is a marketing word
Preview text: So is "cowhide." So is "beef hide." None of it is regulated. The process is what matters…

Using this email in an article? Credit: Ugly Chews email via They Sent It, with a link to this page. Full-size image
- Subject
- "Rawhide" is a marketing word
- Preview text
- So is "cowhide." So is "beef hide." None of it is regulated. The process is what matters…
- From
- info@
uglychews.com - Brand
- Ugly Chews
- ESP
- Klaviyo
- Sent
- Mon Sep 28, 2026, 1:01 PM ET
- Size
- 41 KB
- Images
- 11
- Links
- 14, 8 of them buttons
- Subject length
- 29 characters
Against Ugly Chews's usual
Sent in the 1 PM hour, which holds 5% of its emails; 27% arrive in the 10 AM hour. The subject is 29 characters; its average is 37.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Ugly Chews <[email protected]>
- Subject
- "Rawhide" is a marketing word
- Date
- Mon, 28 Sep 2026 17:01:08 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-103
- Return-Path domain
- happpymail.uglychews.com
- DKIM signature
- d=uglychews.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-qv9lm with SMTP
- from (unnamed) by geopod-ismtpd-103 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Oct 4, 2026 7:02 PM | If it's a no, it costs you nothing | |
| Oct 2, 2026 5:02 PM | 5,000,000 cowhides a year, in the landfill | |
| Sep 30, 2026 3:02 PM | The chews that failed our durability test | |
| Sep 28, 2026 1:01 PM | "Rawhide" is a marketing word (this email) | |
| Sep 26, 2026 12:03 PM | The 20-minute rule. Your dog will hate it. | |
| Sep 24, 2026 8:04 AM | A field guide to the ugliest thing in your house | |
| Sep 22, 2026 8:01 AM | The hair isn't a flaw. It's the point. |
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Oct 18, 2026 2:00 AM
Rawhide gets split. Ours doesn't.
Oct 16, 2026 5:00 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 28, 2026.








