The hair isn't a flaw. It's the point.

Preview text: Three reasons we leave it on, and why your dog already knows.

Tuesday, Sep 22, 2026 at 8:01 AM EasternKlaviyo

Ugly ChewsThe hair isn't a flaw. It's the point.

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Sent in the 8 AM hour, which holds 9% of its emails; 27% arrive in the 10 AM hour. The subject is 38 characters; its average is 37.

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	Sep 28, 2026 1:01 PM	"Rawhide" is a marketing word
	Sep 26, 2026 12:03 PM	The 20-minute rule. Your dog will hate it.
	Sep 24, 2026 8:04 AM	A field guide to the ugliest thing in your house
	Sep 22, 2026 8:01 AM	The hair isn't a flaw. It's the point. (this email)
	Sep 20, 2026 10:02 AM	The cheaper chew is the bigger one
	Sep 18, 2026 11:32 AM	No bleach, no lime, no brine. So how is it clean?
	Sep 12, 2026 10:05 AM	Make one chew last twice as long