Built for the ones who don't follow.

Preview text: Built for the ones who don't follow. Our most-worn pieces, and why people come back.

Friday, Nov 6, 2026 at 3:26 PM EasternKlaviyo

UnherdBuilt for the ones who don't follow.

Fit to screenFull size

Using this email in an article? Credit: Unherd email via They Sent It, with a link to this page. Full-size image

Use this example

Subject: Built for the ones who don't follow.
Preview text: Built for the ones who don't follow. Our most-worn pieces, and why people come back.
From: support@unherdofficial.com
Brand: Unherd
ESP: Klaviyo
Sent: Fri Nov 6, 2026, 3:26 PM ET
Resent: First sent Fri Oct 30, 2026, 4:51 PM ET
Size: 21 KB
Images: 7
Links: 13, 6 of them buttons
Subject length: 36 characters

Sent just before and after

	Nov 9, 2026 11:03 AM	The Uniform Pair ends Wednesday.
	Nov 6, 2026 3:26 PM	Built for the ones who don't follow. (this email) · Resent
	Nov 5, 2026 11:01 AM	Stay Defiant. Build the rest of the fit.
	Nov 3, 2026 1:08 AM	Built for the ones who don't follow. · Resent
	Nov 1, 2026 11:08 AM	Your tee. Your tank. Your finishing piece.
	Oct 30, 2026 4:51 PM	Built for the ones who don't follow.
	Oct 29, 2026 11:04 AM	Heritage meets Legacy. Your $69 uniform.