Black is the new summer color.

Preview text: Bold print. Zero effort. All impact.

Universal StandardMonday, Jun 29, 2026 at 7:30 PM EasternKlaviyo
Universal StandardBlack is the new summer color.
Subject
Black is the new summer color.
Preview text
Bold print. Zero effort. All impact.
From
hello@universalstandard.com
Sent
Mon Jun 29, 2026, 7:30 PM ET
Sent to
Colombia (universalstandard.co), universalstandard.com, universalstandard.fashion, universalstandard.net, universalstandard.nyc, universalstandardclothing.com, universalstandardclothing.nyc
Size
57 KB
Images
11
Links
14, 6 of them buttons
Subject length
30 characters

Against Universal Standard's usual

Sent in its busiest hour, 7 PM, which holds 33% of its emails. The subject is 30 characters; its average is 33.

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From
Universal Standard <[email protected]>
Subject
Black is the new summer color.
Date
Mon, 29 Jun 2026 23:30:15 +0000 (UTC)
Message-ID domain
geopod-ismtpd-3
Return-Path domain
list.universalstandard.com
DKIM signature
d=universalstandard.com s=kl2
List-Unsubscribe
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  1. from o1362.shared.klaviyomail.com [149.72.170.40] by our receiving server with ESMTPS
  2. by recvd-…-9gzp2 with SMTP
  3. from (unnamed) by geopod-ismtpd-3 with HTTP

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Sent just before and after

Jul 1, 2026 9:45 AMJardin is almost gone!
Jun 30, 2026 7:45 PM30 Second Outfits for 90 Degrees.
Jun 30, 2026 9:45 AMThe print that has vacation energy year-round.
Jun 29, 2026 7:30 PMBlack is the new summer color. (this email)
Jun 29, 2026 10:00 AMTwo prints. One effortless summer.
Jun 28, 2026 7:30 PMFINAL HOURS: up to 80% off mystery boxes, 50% off LINEN, 50% off DENIM
Jun 28, 2026 2:55 PMA personal note before it's over

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