NOW $45, was $128
Preview text: Our #1 dress just turned 11. You get the present.

Using this email in an article? Credit: Universal Standard email via They Sent It, with a link to this page. Full-size image
- Subject
- NOW $45, was $128
- Preview text
- Our #1 dress just turned 11. You get the present.
- From
- hello@
universalstandard.com - Brand
- Universal Standard
- ESP
- Klaviyo
- Sent
- Sun Sep 20, 2026, 9:00 AM ET
- Sent to
- Colombia (universalstandard.co), universalstandard.com, universalstandard.fashion, universalstandard.net, universalstandard.nyc, universalstandardclothing.com, universalstandardclothing.nyc
- Size
- 60 KB
- Images
- 10
- Links
- 14, 6 of them buttons
- Subject length
- 17 characters
Against Universal Standard's usual
Sent in the 9 AM hour, which holds 27% of its emails; 33% arrive in the 7 PM hour. The subject is 17 characters; its average is 32.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Universal Standard <[email protected]>
- Reply-To
- [email protected]
- Subject
- NOW $45, was $128
- Date
- Sun, 20 Sep 2026 13:00:20 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-69
- Return-Path domain
- list.universalstandard.com
- DKIM signature
- d=universalstandard.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-qfm67 with SMTP
- from (unnamed) by geopod-ismtpd-69 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Sep 21, 2026 9:45 AM | NEW! Three Prints. All style. | |
| Sep 20, 2026 7:15 PM | ⏳ Ends Tonight: $45 Geneva Dress! | |
| Sep 20, 2026 2:05 PM | The dress I’ve recommended for 11 years - today, it’s $45 | |
| Sep 20, 2026 9:00 AM | NOW $45, was $128 (this email) | |
| Sep 19, 2026 7:30 PM | NEW Dresses. Both Machine Washable. | |
| Sep 19, 2026 9:45 AM | NEW COLLECTION: Art You Can Wear | |
| Sep 18, 2026 7:30 PM | We Asked Abi 3 Questions |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 20, 2026.











