We made a mistake, so here's $7.98

Preview text: Your Halloween credit didn't work. That's on us.

Friday, Oct 23, 2026 at 9:43 PM EasternKlaviyo

VIMAWe made a mistake, so here's $7.98

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Subject: We made a mistake, so here's $7.98
Preview text: Your Halloween credit didn't work. That's on us.
From: support@vimacosmetics.com
Brand: VIMA
ESP: Klaviyo
Sent: Fri Oct 23, 2026, 9:43 PM ET
Sent to: au.vimacosmetics.com, nz.vimacosmetics.com, us.vimacosmetics.com, vimacosmetics.com
Size: 10 KB
Images: 1
Links: 3, 2 of them buttons
Subject length: 34 characters

Against VIMA's usual

Sent in the 9 PM hour, which holds 6% of its emails; 18% arrive in the 9 AM hour. The subject is 34 characters; its average is 36.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

	Oct 26, 2026 5:11 PM	Why so many women give up on foundation
	Oct 25, 2026 2:06 AM	Can I help you choose? 💛
	Oct 24, 2026 2:03 AM	Wanna give it another look?
	Oct 23, 2026 9:43 PM	We made a mistake, so here's $7.98 (this email)
	Oct 23, 2026 8:32 PM	Early Halloween access: $6.87 is waiting in your account
	Oct 19, 2026 3:36 AM	Last chance: store credit expiring
	Oct 18, 2026 7:36 PM	EXPIRING: Your Store Credit