You were looking for a reason.

Preview text: 22g protein. Zero sugar. No compromises.

VMI SportsSaturday, Jun 27, 2026 at 6:56 PM EasternKlaviyo
VMI SportsYou were looking for a reason.
Subject
You were looking for a reason.
Preview text
22g protein. Zero sugar. No compromises.
From
sales@vmisports.com
Sent
Sat Jun 27, 2026, 6:56 PM ET
Size
30 KB
Images
5
Links
5, 1 of them buttons
Subject length
30 characters

Against VMI Sports's usual

Sent in the 6 PM hour, which holds 3% of its emails; 76% arrive in the 11 AM hour. The subject is 30 characters; its average is 32.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
VMI Sports <[email protected]>
Subject
You were looking for a reason.
Date
Sat, 27 Jun 2026 22:56:25 +0000 (UTC)
Message-ID domain
geopod-ismtpd-113
Return-Path domain
send.vmisports.com
DKIM signature
d=vmisports.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. from o1368.shared.klaviyomail.com [149.72.171.32] by our receiving server with ESMTPS
  2. by recvd-…-4v72d with SMTP
  3. from (unnamed) by geopod-ismtpd-113 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Flow, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Jul 2, 2026 11:06 AM$54.99 pre-workout. Yours for $27.50.
Jul 1, 2026 11:06 AMAmerica's 250th. VMI's biggest sale.
Jun 30, 2026 11:03 AMThat pre-workout tingle isn’t performance
Jun 27, 2026 6:56 PMYou were looking for a reason. (this email)
Jun 26, 2026 11:03 AMThe blur is gone.
Jun 23, 2026 1:03 PMStop taking the wrong pre-workout.
Jun 18, 2026 11:02 AMSomething is coming.

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