Backpacks Have Landed!

Preview text: Grab yours before there gone...

Will & BearWednesday, Sep 16, 2026 at 6:30 PM EasternKlaviyo
Will & BearBackpacks Have Landed!
Subject
Backpacks Have Landed!
Preview text
Grab yours before there gone...
From
hello@willandbear.com
Sent
Wed Sep 16, 2026, 6:30 PM ET
Size
67 KB
Images
14
Links
24, 4 of them buttons
Subject length
22 characters

Against Will & Bear's usual

Sent in the 6 PM hour, which holds 11% of its emails; 33% arrive in the 5 AM hour. The subject is 22 characters; its average is 29.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Will & Bear <[email protected]>
Subject
Backpacks Have Landed!
Date
Wed, 16 Sep 2026 22:30:20 +0000 (UTC)
Message-ID domain
geopod-ismtpd-110
Return-Path domain
send.willandbear.com
DKIM signature
d=willandbear.com s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-fpzcl with SMTP
  2. from (unnamed) by geopod-ismtpd-110 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

Report this email

Sent just before and after

Sep 29, 2026 4:30 AMWhat's new at Will & Bear
Sep 24, 2026 6:00 AMWIN tickets and join us at Harvest Feast
Sep 21, 2026 5:30 AMThe Spring Collection
Sep 16, 2026 6:30 PMBackpacks Have Landed! (this email)
Sep 14, 2026 6:01 AMWe've made the perfect beach hat
Sep 10, 2026 5:01 AMMeet Our Bear In The Woods
Sep 7, 2026 7:07 PMThe Backpack Every Traveller Needs

More from Will & Bear

All Will & Bear emails

Sent the same day by similar brands

Same ESP and the closest weekly volume, sent on Sep 16, 2026.

Get the Black Friday insights

We're collecting every Black Friday email from more than 50,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.