The Backpack Every Traveller Needs
Preview text: Meet Tasman, our very first backpack.

Using this email in an article? Credit: Will & Bear email via They Sent It, with a link to this page. Full-size image
- Subject
- The Backpack Every Traveller Needs
- Preview text
- Meet Tasman, our very first backpack.
- From
- hello@
willandbear.com - Brand
- Will & Bear
- ESP
- Klaviyo
- Sent
- Mon Sep 7, 2026, 7:07 PM ET
- Size
- 68 KB
- Images
- 14
- Links
- 24, 4 of them buttons
- Subject length
- 34 characters
Against Will & Bear's usual
Sent in the 7 PM hour, which holds 11% of its emails; 34% arrive in the 5 AM hour. The subject is 34 characters; its average is 29.
Sent just before and after
| Sep 16, 2026 6:30 PM | Backpacks Have Landed! | |
| Sep 14, 2026 6:01 AM | We've made the perfect beach hat | |
| Sep 10, 2026 5:01 AM | Meet Our Bear In The Woods | |
| Sep 7, 2026 7:07 PM | The Backpack Every Traveller Needs (this email) | |
| Sep 3, 2026 5:00 AM | Pre-Order Now Open! | |
| Sep 1, 2026 5:30 AM | Let's Recap | |
| Aug 28, 2026 8:15 PM | Fathers Day Gift Ideas |
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Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 7, 2026.








