10 years ago we had 100 pairs of tights and no idea what we were doing

Preview text: Somehow that turned into this

Active TruthMonday, May 18, 2026 at 6:00 AM EasternKlaviyo
Active Truth10 years ago we had 100 pairs of tights and no idea what we were doing
Subject
10 years ago we had 100 pairs of tights and no idea what we were doing
Preview text
Somehow that turned into this
From
hello@activetruth.com
Sent
Mon May 18, 2026, 6:00 AM ET
Sent to
activetruth.com, Australia (activetruth.com.au)
Size
41 KB
Images
3
Links
5, 1 of them buttons
Subject length
71 characters

Against Active Truth's usual

Sent in its busiest hour, 6 AM, which holds 43% of its emails. The subject is 71 characters; its average is 29.

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From
Active Truth <[email protected]>
Subject
10 years ago we had 100 pairs of tights and no idea what we were doing
Date
Mon, 18 May 2026 10:00:10 +0000 (UTC)
Message-ID domain
geopod-ismtpd-66
Return-Path domain
send.activetruth.com
DKIM signature
d=activetruth.com s=kl2
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  2. by recvd-…-ckztt with SMTP
  3. from (unnamed) by geopod-ismtpd-66 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

May 20, 2026 3:00 AMSale ends MIDNIGHT! ⏰
May 19, 2026 7:15 PMLIVE NOW 👉 Sitewide Birthday Sale!
May 19, 2026 1:00 AMStarts tomorrow. Website closes at 6am
May 18, 2026 6:00 AM10 years ago we had 100 pairs of tights and no idea what we were doing (this email)
May 16, 2026 11:27 AMThe Best Fit, Now With Free Shipping ✨
May 15, 2026 11:27 AMYou’ve Got An Eye For The Good Stuff 👀
May 14, 2026 9:01 PM"I cannot fault this t-shirt" ⭐⭐⭐⭐⭐

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