Oh Noir

Preview text: A curated edit of essential silhouettes

AFRMSunday, Apr 12, 2026 at 10:02 AM EasternKlaviyo
AFRMOh Noir
Subject
Oh Noir
Preview text
A curated edit of essential silhouettes
From
noreply@shopafrm.com
Brand
AFRM
Sent
Sun Apr 12, 2026, 10:02 AM ET
Sent to
shopafrm.com
Size
52 KB
Images
15
Links
18, 1 of them buttons
Subject length
7 characters

Against AFRM's usual

Sent in the 10 AM hour, which holds 11% of its emails; 35% arrive in the 8 PM hour. The subject is 7 characters; its average is 21.

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Sent just before and after

Apr 16, 2026 3:11 AMSomething Caught Your Eye?
Apr 15, 2026 8:00 PMShe's Not Done Talking
Apr 14, 2026 10:02 AMUnexpected Where It Matters
Apr 12, 2026 10:02 AMOh Noir (this email)
Apr 11, 2026 10:03 AMAll The Pretty New Things
Apr 9, 2026 3:01 PMA New Drop You Won’t Be Able to Resist
Apr 8, 2026 10:02 AMYou won’t need convincing.

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