She's So Back

Preview text: Just Restocked: The Viral Windbreaker

AFRMTuesday, May 12, 2026 at 2:49 PM EasternKlaviyo
AFRMShe's So Back
Subject
She's So Back
Preview text
Just Restocked: The Viral Windbreaker
From
noreply@shopafrm.com
Brand
AFRM
Sent
Tue May 12, 2026, 2:49 PM ET
Sent to
shopafrm.com
Size
46 KB
Images
14
Links
17, 1 of them buttons
Subject length
13 characters

Against AFRM's usual

Sent in the 2 PM hour, which holds 2% of its emails; 35% arrive in the 8 PM hour. The subject is 13 characters; its average is 21.

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Sent just before and after

May 16, 2026 11:02 AMSUIT YOURSELF
May 14, 2026 8:00 PMNEW Arrivals are coming in HOT
May 13, 2026 8:00 PMHeat, Swim + Color
May 12, 2026 2:49 PMShe's So Back (this email)
May 10, 2026 11:00 AMIt's a MOOD
May 8, 2026 8:00 PMHere for the NEW Prints
May 7, 2026 8:02 PMA NEW Drop That Turns Up The Heat

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