Bobbie subject lines
131 subject lines averaging 37 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| May 9, 2026 11:01 AM | You? Run out of formula? Not on our watch ✋ | 44 | Peace of mind, delivered straight to your door. | May 9, 2026 11:01 AM · 44 characters. Peace of mind, delivered straight to your door. | |
| May 8, 2026 11:00 AM | Meet our roll model 🥐 🥐 | 24 | This is Maverick: the star of our spring shoot. | May 8, 2026 11:00 AM · 24 characters. This is Maverick: the star of our spring shoot. | |
| May 6, 2026 11:00 AM | Four formulas, four Top Choices. | 32 | Independent experts keep agreeing on Bobbie 🏆 | May 6, 2026 11:00 AM · 32 characters. Independent experts keep agreeing on Bobbie 🏆 | |
| May 4, 2026 5:45 PM | Major news from Consumer Reports 💚 | 35 | The results are in. | May 4, 2026 5:45 PM · 35 characters. The results are in. | |
| May 2, 2026 11:00 AM | 15+ best gifts for working moms | 31 | Plus, try Bobbie for 50% off. | May 2, 2026 11:00 AM · 31 characters. Plus, try Bobbie for 50% off. | |
| Apr 30, 2026 5:00 PM | THE SPILL 🍼 April Edition | 27 | See what’s shakin’ in our world this month. | Apr 30, 2026 5:00 PM · 27 characters. See what’s shakin’ in our world this month. | |
| Apr 28, 2026 1:02 PM | It’s here! The Sleepless Nights Kit 💤 | 38 | No-fuss formulas from us + Jones Road Beauty | Apr 28, 2026 1:02 PM · 38 characters. No-fuss formulas from us + Jones Road Beauty | |
| Apr 25, 2026 5:27 PM | Our closest recipe to breast milk yet. | 38 | Meet our best-selling formula. | Apr 25, 2026 5:27 PM · 38 characters. Meet our best-selling formula. | |
| Apr 24, 2026 2:30 PM | Why roll with Organic Whole Milk? 🥐 | 36 | The reasons are good, the rolls are better → | Apr 24, 2026 2:30 PM · 36 characters. The reasons are good, the rolls are better → | |
| Apr 22, 2026 2:00 PM | Fussy babe? 👀 These free drops could help | 43 | For a limited time with your Starter Bundle. | Apr 22, 2026 2:00 PM · 43 characters. For a limited time with your Starter Bundle. | |
| Apr 21, 2026 5:00 PM | Don’t let this free gift *drip* away! | 38 | Pediatricians (and parents) recommend them for a reason. | Apr 21, 2026 5:00 PM · 38 characters. Pediatricians (and parents) recommend them for a reason. | |
| Apr 20, 2026 7:01 PM | You’ll wish you grabbed this freebie... | 40 | 50% off + free Probiotic Drops ends soon. | Apr 20, 2026 7:01 PM · 40 characters. 50% off + free Probiotic Drops ends soon. | |
| Apr 19, 2026 2:00 PM | Pediatricians 🫶 these—and they're FREE | 40 | With your 50% off Starter Bundle. | Apr 19, 2026 2:00 PM · 40 characters. With your 50% off Starter Bundle. | |
| Apr 18, 2026 11:00 AM | Reminder: 50% off + free probiotic drops 🙌 | 43 | This is one freebie you don't want to miss. | Apr 18, 2026 11:00 AM · 43 characters. This is one freebie you don't want to miss. | |
| Apr 16, 2026 2:30 PM | Revealing the magic behind our formulas 👀 | 42 | Every single ingredient is intentional. | Apr 16, 2026 2:30 PM · 42 characters. Every single ingredient is intentional. | |
| Apr 15, 2026 3:15 PM | Not all formula rolls like this 🥐 | 34 | See why parents are choosing us → | Apr 15, 2026 3:15 PM · 34 characters. See why parents are choosing us → | |
| Apr 14, 2026 1:01 PM | Don’t let this free gift *drip* away. | 38 | Pediatricians (and parents) recommend them for a reason. | Apr 14, 2026 1:01 PM · 38 characters. Pediatricians (and parents) recommend them for a reason. | |
| Apr 13, 2026 5:00 PM | Happening now: 50% off + free probiotic drops 💧 | 48 | Clinically-studied blend to support happy bellies. | Apr 13, 2026 5:00 PM · 48 characters. Clinically-studied blend to support happy bellies. | |
| Apr 11, 2026 11:01 AM | The 12 best baby diapers of 2026 | 32 | Plus, how to *actually* soothe a gassy baby → | Apr 11, 2026 11:01 AM · 32 characters. Plus, how to *actually* soothe a gassy baby → | |
| Apr 8, 2026 5:00 PM | Here’s what’s not inside your Bobbie can. | 42 | We’re just as proud of what we leave out → | Apr 8, 2026 5:00 PM · 42 characters. We’re just as proud of what we leave out → | |
| Apr 6, 2026 5:01 PM | How to choose the right water for baby formula 💧 | 49 | Distilled, purified, or tap? | Apr 6, 2026 5:01 PM · 49 characters. Distilled, purified, or tap? | |
| Apr 6, 2026 5:01 PM | Are you using this in your baby’s bottle? | 43 | Distilled, purified, or tap? | Apr 6, 2026 5:01 PM · 43 characters. Distilled, purified, or tap? | |
| Apr 4, 2026 4:01 PM | 4 formulas. 4 Clean Label Purity Awards 🏆 | 42 | Test obsessed with badges to back it up. | Apr 4, 2026 4:01 PM · 42 characters. Test obsessed with badges to back it up. | |
| Apr 2, 2026 5:01 PM | We'd say walk, but… 👀 | 22 | Organic Whole Milk is now at Target! | Apr 2, 2026 5:01 PM · 22 characters. Organic Whole Milk is now at Target! | |
| Apr 1, 2026 5:00 PM | Our fourth year on the list! 🏆 | 31 | Fast Company's Most Innovative Companies 2026. | Apr 1, 2026 5:00 PM · 31 characters. Fast Company's Most Innovative Companies 2026. | |
| Mar 30, 2026 5:00 PM | THE SPILL 🍼 March Edition | 27 | Feeling lucky for our Bobbie fam this month. | Mar 30, 2026 5:00 PM · 27 characters. Feeling lucky for our Bobbie fam this month. | |
| Mar 25, 2026 5:00 PM | Your first year feeding schedule 🗓️ | 35 | So, how much should your baby eat? | Mar 25, 2026 5:00 PM · 35 characters. So, how much should your baby eat? | |
| Mar 21, 2026 11:00 AM | Don’t let this free gift *drip* away. | 38 | Pediatricians (and parents) recommend them for a reason. | Mar 21, 2026 11:00 AM · 38 characters. Pediatricians (and parents) recommend them for a reason. | |
| Mar 18, 2026 1:00 PM | Pediatricians 💚 our probiotic drops. | 38 | Want a FREE bottle? Deets inside --> | Mar 18, 2026 1:00 PM · 38 characters. Want a FREE bottle? Deets inside --> | |
| Mar 17, 2026 4:00 PM | We built something new 👀 | 25 | Receipts. Proof. Timeline. 👏 | Mar 17, 2026 4:00 PM · 25 characters. Receipts. Proof. Timeline. 👏 | |
| Mar 16, 2026 3:00 PM | Ooh, the Bobbie Belly Bundle 👀 (free gift→ ) | 46 | Fewer tears for the both of you inside. | Mar 16, 2026 3:00 PM · 46 characters. Fewer tears for the both of you inside. |
Based on 131 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect