Bobbie subject lines
131 subject lines averaging 37 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Aug 18, 2026 2:00 PM | One mil babes calls for a FREE bib 👀 | 37 | All yours when you join Stay Stocked™ → | Aug 18, 2026 2:00 PM · 37 characters. All yours when you join Stay Stocked™ → | |
| Aug 17, 2026 7:01 PM | We mapped out 1 million babies... | 33 | We're...everywhere (!!!) | Aug 17, 2026 7:01 PM · 33 characters. We're...everywhere (!!!) | |
| Aug 15, 2026 11:01 AM | Our standards are sky high. As they should be. | 46 | We're obsessed, and not sorry about it. | Aug 15, 2026 11:01 AM · 46 characters. We're obsessed, and not sorry about it. | |
| Aug 14, 2026 10:00 AM | Your can creates change 💚 | 26 | Feed more than just your baby. | Aug 14, 2026 10:00 AM · 26 characters. Feed more than just your baby. | |
| Aug 12, 2026 5:30 PM | Baby's belly 🤝 probiotic drops | 32 | Two strains, one bottle → | Aug 12, 2026 5:30 PM · 32 characters. Two strains, one bottle → | |
| Aug 11, 2026 10:00 AM | Our closest recipe to breast milk yet. | 38 | Meet our best-selling formula. | Aug 11, 2026 10:00 AM · 38 characters. Meet our best-selling formula. | |
| Aug 7, 2026 8:01 AM | Help us improve your experience 💚 | 34 | For a chance to win a $30 giftcard. | Aug 7, 2026 8:01 AM · 34 characters. For a chance to win a $30 giftcard. | |
| Aug 5, 2026 5:00 PM | Pediatricians 💚 these! | 24 | Your baby’s belly will, too. | Aug 5, 2026 5:00 PM · 24 characters. Your baby’s belly will, too. | |
| Aug 3, 2026 4:30 PM | Not sure how much to order? We got you. 🤝 | 42 | We’ll do the mom math for you. | Aug 3, 2026 4:30 PM · 42 characters. We’ll do the mom math for you. | |
| Aug 1, 2026 2:00 PM | How to choose the right water for baby formula 💧 | 49 | Distilled, purified, or tap? | Aug 1, 2026 2:00 PM · 49 characters. Distilled, purified, or tap? | |
| Jul 29, 2026 6:00 PM | A win for Gentle. A win for you. 🏆 | 35 | Plus, get up to 30% off with FSA/HSA. | Jul 29, 2026 6:00 PM · 35 characters. Plus, get up to 30% off with FSA/HSA. | |
| Jul 27, 2026 5:15 PM | So, what *is* The Bobbie Blend? | 31 | Let’s take a closer look → | Jul 27, 2026 5:15 PM · 31 characters. Let’s take a closer look → | |
| Jul 25, 2026 2:00 PM | Your first year feeding schedule 🗓️ | 35 | So, how much should your baby eat? | Jul 25, 2026 2:00 PM · 35 characters. So, how much should your baby eat? | |
| Jul 23, 2026 2:00 PM | What's the deal with these drops? | 33 | Let us explain. | Jul 23, 2026 2:00 PM · 33 characters. Let us explain. | |
| Jul 22, 2026 5:00 PM | Proof > promises. | 17 | Try Bobbie for 50% off. | Jul 22, 2026 5:00 PM · 17 characters. Try Bobbie for 50% off. | |
| Jul 20, 2026 2:00 PM | So… what’s in our mix? 💿 | 24 | A platinum-worthy blend → | Jul 20, 2026 2:00 PM · 24 characters. A platinum-worthy blend → | |
| Jul 18, 2026 1:00 PM | “I fed all three of my babies Bobbie” | 38 | The formula families choose over and over → | Jul 18, 2026 1:00 PM · 38 characters. The formula families choose over and over → | |
| Jul 16, 2026 4:00 PM | One million babies fed. Millions more to go. | 44 | We’re certified platinum 💿 | Jul 16, 2026 4:00 PM · 44 characters. We’re certified platinum 💿 | |
| Jul 14, 2026 4:40 PM | This is free in your first Stay Stocked™ order 👀 | 48 | Fussiness meet your match. | Jul 14, 2026 4:40 PM · 48 characters. Fussiness meet your match. | |
| Jul 13, 2026 4:47 PM | Our manufacturing facility? Come on in. | 39 | Because “trust us” isn’t enough. | Jul 13, 2026 4:47 PM · 39 characters. Because “trust us” isn’t enough. | |
| Jul 11, 2026 11:00 AM | Going head-to-head: Bobbie vs. HiPP | 35 | See how they stack up, side by side. | Jul 11, 2026 11:00 AM · 35 characters. See how they stack up, side by side. | |
| Jul 8, 2026 11:45 AM | What if feeding felt a little easier? | 37 | Join a membership that does that. | Jul 8, 2026 11:45 AM · 37 characters. Join a membership that does that. | |
| Jul 6, 2026 11:01 AM | More testing. More proof. | 25 | And the receipts you deserve → | Jul 6, 2026 11:01 AM · 25 characters. And the receipts you deserve → | |
| Jul 3, 2026 11:00 AM | Flying with 🍼? Here are the TSA rules ✈️ --> | 46 | Plus, the best cribs of 2026 and so much more. | Jul 3, 2026 11:00 AM · 46 characters. Plus, the best cribs of 2026 and so much more. | |
| Jul 2, 2026 3:20 PM | 550+ toxins tested. Results inside 👀 | 37 | Because trust starts with transparency. | Jul 2, 2026 3:20 PM · 37 characters. Because trust starts with transparency. | |
| Jun 30, 2026 2:15 PM | THE SPILL 🍼 June Edition | 26 | Testing for toxins, the best baby sunscreens, and more | Jun 30, 2026 2:15 PM · 26 characters. Testing for toxins, the best baby sunscreens, and more | |
| Jun 25, 2026 5:45 PM | How to choose the right water for baby formula 💧 | 49 | Distilled, purified, or tap? | Jun 25, 2026 5:45 PM · 49 characters. Distilled, purified, or tap? | |
| Jun 24, 2026 4:00 PM | Bobbie Gentle 🤝 Walmart | 25 | Best news to land in your inbox. | Jun 24, 2026 4:00 PM · 25 characters. Best news to land in your inbox. | |
| Jun 20, 2026 11:00 AM | Your guide to poop! | 19 | Workin’ hard to get sh*t done. Literally. | Jun 20, 2026 11:00 AM · 19 characters. Workin’ hard to get sh*t done. Literally. | |
| Jun 19, 2026 11:00 AM | Babylist's Best Organic Formula of 2026? That's us 👋 | 52 | All 3 of our organic formulas made the cut | Jun 19, 2026 11:00 AM · 52 characters. All 3 of our organic formulas made the cut | |
| Jun 17, 2026 1:00 PM | European vs. American baby formula 🇪🇺 🇺🇸 | 38 | What’s the difference? → | Jun 17, 2026 1:00 PM · 38 characters. What’s the difference? → | |
| Jun 14, 2026 5:25 PM | Bobbie is Safe: The Nara Recall. | 32 | A Note of Reassurance | Jun 14, 2026 5:25 PM · 32 characters. A Note of Reassurance | |
| Jun 12, 2026 4:01 PM | Bobbie vs. Kendamil? Winner’s inside → | 39 | Two formulas. One clear comparison. | Jun 12, 2026 4:01 PM · 39 characters. Two formulas. One clear comparison. | |
| Jun 10, 2026 11:00 AM | Built by moms. Trusted by moms. | 31 | And loved by their babies.→ | Jun 10, 2026 11:00 AM · 31 characters. And loved by their babies.→ | |
| Jun 8, 2026 2:00 PM | Save 30% off on Gentle with your FSA → | 39 | Crafted for your fussy feeder. | Jun 8, 2026 2:00 PM · 39 characters. Crafted for your fussy feeder. | |
| Jun 6, 2026 11:00 AM | The 11 best baby sunscreens of 2026 | 35 | Plus, bottle feeding tips for dad | Jun 6, 2026 11:00 AM · 35 characters. Plus, bottle feeding tips for dad | |
| Jun 3, 2026 6:15 PM | Your first year feeding schedule 🗓️ | 35 | So, how much should your baby eat? | Jun 3, 2026 6:15 PM · 35 characters. So, how much should your baby eat? | |
| Jun 1, 2026 11:00 AM | For babies who are, respectfully, a little sensitive. | 53 | Gas? Crying? We don't know her. | Jun 1, 2026 11:00 AM · 53 characters. Gas? Crying? We don't know her. | |
| May 29, 2026 5:00 PM | THE SPILL 🍼 May Edition | 25 | Spring—and change—is in the air | May 29, 2026 5:00 PM · 25 characters. Spring—and change—is in the air | |
| May 27, 2026 11:00 AM | We're obsessed, and not sorry about it 🤷♀️ | 40 | Our standards are sky high. As they should be. | May 27, 2026 11:00 AM · 40 characters. Our standards are sky high. As they should be. | |
| May 26, 2026 11:00 AM | Ends Soon: 50% off + free Bobbie Bucket Hat 👋 | 46 | Baby’s grabbing their passport + packing their Bobbie! | May 26, 2026 11:00 AM · 46 characters. Baby’s grabbing their passport + packing their Bobbie! | |
| May 25, 2026 11:01 AM | This summer sale won't last long 😭 | 35 | 50% off + the *cutest* free hat, ever. | May 25, 2026 11:01 AM · 35 characters. 50% off + the *cutest* free hat, ever. | |
| May 23, 2026 11:00 AM | It’s baby’s first summer sale 👶🏖️ | 33 | 50% off. Free hat. Beach, bottle, nap—repeat. | May 23, 2026 11:00 AM · 33 characters. 50% off. Free hat. Beach, bottle, nap—repeat. | |
| May 20, 2026 11:30 AM | It’s a 50% off kind of long weekend 😎 | 38 | Baby’s going on their first vacay! | May 20, 2026 11:30 AM · 38 characters. Baby’s going on their first vacay! | |
| May 19, 2026 12:02 PM | It’s baby’s first summer sale: 50% off + freebie 😎 | 51 | First summer. Fully stocked. | May 19, 2026 12:02 PM · 51 characters. First summer. Fully stocked. | |
| May 18, 2026 11:00 AM | More ways to feed, your way 🫶 | 30 | Try one of our four trusted recipes. | May 18, 2026 11:00 AM · 30 characters. Try one of our four trusted recipes. | |
| May 16, 2026 10:19 AM | European vs. U.S. baby formula 🇪🇺 🇺🇸 | 35 | What’s the difference? → | May 16, 2026 10:19 AM · 35 characters. What’s the difference? → | |
| May 15, 2026 11:26 AM | The formula comparison you’ve been looking for 👀 | 48 | Four trusted recipes. One go-to guide. | May 15, 2026 11:26 AM · 48 characters. Four trusted recipes. One go-to guide. | |
| May 13, 2026 2:00 PM | So, what *is* The Bobbie Blend? | 31 | Let’s take a closer look → | May 13, 2026 2:00 PM · 31 characters. Let’s take a closer look → | |
| May 11, 2026 1:01 PM | A win for Gentle. A win for you. 🏆 | 35 | Plus, get up to 30% off with FSA/HSA. | May 11, 2026 1:01 PM · 35 characters. Plus, get up to 30% off with FSA/HSA. |
Based on 131 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect