COUNTDOWN: GUM drops in 24 hours

Preview text: GUM — Unlocking tomorrow at 11:00 AM JST

BothFriday, Aug 28, 2026 at 10:00 PM EasternKlaviyo
BothCOUNTDOWN: GUM drops in 24 hours
Subject
COUNTDOWN: GUM drops in 24 hours
Preview text
GUM — Unlocking tomorrow at 11:00 AM JST
From
marketing@both.com
Brand
Both
Sent
Fri Aug 28, 2026, 10:00 PM ET
Size
91 KB
Images
31
Links
51, 3 of them buttons
Subject length
32 characters

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Sent in the 10 PM hour, which holds 10% of its emails; 45% arrive in the 9 AM hour. The subject is 32 characters; its average is 42.

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