Boys Lie subject lines
142 subject lines averaging 38 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Nov 2, 2026 5:01 PM | Going, going... 50% OFF Won't Last Forever | 42 | Sale styles are selling out, but November Drop's around the corner | Nov 2, 2026 5:01 PM · 42 characters. Sale styles are selling out, but November Drop's around the corner | |
| Nov 1, 2026 12:02 PM | FIRST LOOK 👀 COLLABS, DROPS & MORE! | 35 | So Much New + 50% OFF! November is finally here 🥳 | Nov 1, 2026 12:02 PM · 35 characters. So Much New + 50% OFF! November is finally here 🥳 | |
| Oct 31, 2026 2:01 PM | BOO! A Little Treat: Up to $140 Off 🖤 | 37 | Early access to 50% Off 325+ styles. | Oct 31, 2026 2:01 PM · 37 characters. Early access to 50% Off 325+ styles. | |
| Oct 30, 2026 7:02 PM | Early Black Friday Is Here: 50% OFF Is Waiting | 46 | Styles are selling fast—don't miss your favorites. Code: EARLY. | Oct 30, 2026 7:02 PM · 46 characters. Styles are selling fast—don't miss your favorites. Code: EARLY. | |
| Oct 30, 2026 9:01 AM | Why Wait? 50% OFF Starts NOW! | 29 | Early Black Friday = your sign to treat yourself. Code: EARLY | Oct 30, 2026 9:01 AM · 29 characters. Early Black Friday = your sign to treat yourself. Code: EARLY | |
| Oct 27, 2026 9:00 AM | THE MOST ANTICIPATED RESTOCK OF THE YEAR! | 41 | Our Core Collection is fully restocked. | Oct 27, 2026 9:00 AM · 41 characters. Our Core Collection is fully restocked. | |
| Oct 25, 2026 11:01 AM | So… who's Danielle? 👀 | 21 | Spoiler: we had to name drop 🪽 Meet the real Jason, Juliet, Danielle & more. | Oct 25, 2026 11:01 AM · 21 characters. Spoiler: we had to name drop 🪽 Meet the real Jason, Juliet, Danielle & more. | |
| Oct 23, 2026 9:06 AM | The Costume Edit Is Cute Enough To Haunt Him 💋🎃 | 47 | Halloween costume inspo up front, your favorite restocks at the end. | Oct 23, 2026 9:06 AM · 47 characters. Halloween costume inspo up front, your favorite restocks at the end. | |
| Oct 22, 2026 5:33 PM | BOYS LIE VIP: See What You've Earned! | 37 | You’re in 💘 earn points, get perks, stay obsessed. | Oct 22, 2026 5:33 PM · 37 characters. You’re in 💘 earn points, get perks, stay obsessed. | |
| Oct 21, 2026 9:00 AM | YOUR FAVORITE BF TEE IS BACK ⚾ | 30 | The oversized grey baseball tee with blue Boys Lie embroidery is back in stock. Your sign… | Oct 21, 2026 9:00 AM · 30 characters. The oversized grey baseball tee with blue Boys Lie embroidery is back in stock. Your sign… | |
| Oct 20, 2026 9:00 AM | EXTRA, EXTRA, READ ALL ABOUT IT!! BIG NEWS FOR BOYS LIE | 55 | 📚📚📚 Meet the upcoming Boys Lie book. Preorder yours now and get a $15 credit. | Oct 20, 2026 9:00 AM · 55 characters. 📚📚📚 Meet the upcoming Boys Lie book. Preorder yours now and get a $15 credit. | |
| Oct 19, 2026 11:03 PM | Your Points Are Waiting! Redeem $11.00 Now · Resent | 42 | Turn them into something good - shop now | Oct 19, 2026 11:03 PM · 42 characters. Turn them into something good - shop now | |
| Oct 18, 2026 9:00 AM | The A1 Edit: Up to 40% Off | 26 | Your favorite fit, standout details, and colors to collect. | Oct 18, 2026 9:00 AM · 26 characters. Your favorite fit, standout details, and colors to collect. | |
| Oct 16, 2026 11:03 PM | Your Points Are Waiting! Redeem $11.00 Now | 42 | Turn them into something good - shop now | Oct 16, 2026 11:03 PM · 42 characters. Turn them into something good - shop now | |
| Oct 15, 2026 9:05 AM | NOT YOUR TYPICAL FALL PALETTE 🩷🩵✨ | 33 | Rich details, unexpected hues, and embroidered styles made to stand out. | Oct 15, 2026 9:05 AM · 33 characters. Rich details, unexpected hues, and embroidered styles made to stand out. | |
| Oct 13, 2026 9:00 AM | SOFT CLASSICS WITH ZERO EFFORT | 30 | The sets that sell out every single time, all in one place. | Oct 13, 2026 9:00 AM · 30 characters. The sets that sell out every single time, all in one place. | |
| Oct 11, 2026 11:03 AM | THE ALL NEW MANHUNT CAMO LINEUP 👀 | 33 | Shop 6 fresh Manhunt Camo styles, all in one place. Plus 35 new Fall staples. | Oct 11, 2026 11:03 AM · 33 characters. Shop 6 fresh Manhunt Camo styles, all in one place. Plus 35 new Fall staples. | |
| Oct 9, 2026 7:02 PM | 35+ NEW STYLES. MEET OCTOBER. | 29 | Meet the October drop: cozy cotton sets, camo & embroidered details. | Oct 9, 2026 7:02 PM · 29 characters. Meet the October drop: cozy cotton sets, camo & embroidered details. | |
| Oct 9, 2026 9:41 AM | BOYS LIE VIP: See What You've Earned! | 37 | You’re in 💘 earn points, get perks, stay obsessed. | Oct 9, 2026 9:41 AM · 37 characters. You’re in 💘 earn points, get perks, stay obsessed. | |
| Oct 9, 2026 9:02 AM | THE OCTOBER DROP HAS ARRIVED 🍂 | 30 | 35+ new items: new layers, new favorites, and a few pieces you won't see coming. | Oct 9, 2026 9:02 AM · 30 characters. 35+ new items: new layers, new favorites, and a few pieces you won't see coming. | |
| Oct 6, 2026 4:01 PM | ALL STAR SETS = 10% OFF ⭐️ | 25 | ⭐️⭐️⭐️ Matching sets just got 10% better ⭐️⭐️⭐️ | Oct 6, 2026 4:01 PM · 25 characters. ⭐️⭐️⭐️ Matching sets just got 10% better ⭐️⭐️⭐️ | |
| Oct 4, 2026 11:05 AM | 🖤 FIRST LOOK: OCTOBER | 21 | Preview what's coming next. And shop bestsellers now! | Oct 4, 2026 11:05 AM · 21 characters. Preview what's coming next. And shop bestsellers now! | |
| Oct 2, 2026 9:03 AM | YOUR NEW CAMPUS ESSENTIALS - Fully Restocked! | 45 | Your fav sporty styles are back in stock. | Oct 2, 2026 9:03 AM · 45 characters. Your fav sporty styles are back in stock. | |
| Sep 30, 2026 9:07 AM | OUR BEST SELLING GRAPHIC 🚙🔥 | 27 | Finally, something easier than getting your license. | Sep 30, 2026 9:07 AM · 27 characters. Finally, something easier than getting your license. | |
| Sep 28, 2026 7:01 PM | New arrivals, restocks - we've got it all! 💙 | 44 | Back by Popular Demand: Game Changer | Sep 28, 2026 7:01 PM · 44 characters. Back by Popular Demand: Game Changer | |
| Sep 27, 2026 1:00 PM | RESTOCK ⚠️ THE FALL CREWNECK WITH RANGE | 38 | This sold out A1 Crewneck is back. Sporty details, 100% cotton and made to live in. | Sep 27, 2026 1:00 PM · 38 characters. This sold out A1 Crewneck is back. Sporty details, 100% cotton and made to live in. | |
| Sep 25, 2026 9:06 AM | HE'S A CHEETAH: TRUCKER RESTOCK 🐆🐆🐆 | 35 | Fortunately, there are plenty more cheetah styles to shop. | Sep 25, 2026 9:06 AM · 35 characters. Fortunately, there are plenty more cheetah styles to shop. | |
| Sep 24, 2026 9:02 AM | GET YOUR GREENS IN 💚 | 20 | Camo, sporty sets + all the right shades. | Sep 24, 2026 9:02 AM · 20 characters. Camo, sporty sets + all the right shades. | |
| Sep 22, 2026 1:00 PM | Restocked Camo + Up to 40% OFF 🍂 | 32 | On the Edge V3 Thermal is back + camo season starts now. | Sep 22, 2026 1:00 PM · 32 characters. On the Edge V3 Thermal is back + camo season starts now. | |
| Sep 20, 2026 9:07 AM | THE REVIEWS ARE IN ⭐⭐⭐⭐⭐ | 24 | The most-loved Boys Lie styles, according to the reviews. | Sep 20, 2026 9:07 AM · 24 characters. The most-loved Boys Lie styles, according to the reviews. | |
| Sep 18, 2026 9:02 AM | BLUE SETS ARE BACK 🩵💙 | 22 | Blue zip-ups, matching shorts & more—up to 30% off. | Sep 18, 2026 9:02 AM · 22 characters. Blue zip-ups, matching shorts & more—up to 30% off. | |
| Sep 16, 2026 2:31 PM | The sweetest, softest sets up to 40% off 🧸💗✨ | 44 | Shop September's bestsellers, pink color-ways, and soft fabrics. | Sep 16, 2026 2:31 PM · 44 characters. Shop September's bestsellers, pink color-ways, and soft fabrics. | |
| Sep 14, 2026 7:01 PM | Back by Popular Demand: Game Changer 💙 | 38 | New arrivals, restocks - we've got it all! | Sep 14, 2026 7:01 PM · 38 characters. New arrivals, restocks - we've got it all! | |
| Sep 14, 2026 9:01 AM | RESTOCK 🚨 This Year's Fastest-Selling Set Is BACK 💙 | 51 | The sold-out cobalt blue signature set returns. | Sep 14, 2026 9:01 AM · 51 characters. The sold-out cobalt blue signature set returns. | |
| Sep 11, 2026 10:05 AM | It's a BF tee Fall: See September's Bestseller 🍂🩷🔥 | 50 | Shop the Ojai Tee with the perfect oversized fit made for layering. | Sep 11, 2026 10:05 AM · 50 characters. Shop the Ojai Tee with the perfect oversized fit made for layering. | |
| Sep 9, 2026 7:02 PM | This Just In…NEW FOR SEPTEMBER 💌 | 32 | BF tee, soft sets, neutrals, fall staples. | Sep 9, 2026 7:02 PM · 32 characters. BF tee, soft sets, neutrals, fall staples. | |
| Sep 9, 2026 9:02 AM | JUST DROPPED: September is Here 🎀✨ | 34 | NEW FOR YOU: 32 of the cutest fall staples for back to school, work, and all the routines. | Sep 9, 2026 9:02 AM · 34 characters. NEW FOR YOU: 32 of the cutest fall staples for back to school, work, and all the routines. | |
| Sep 7, 2026 9:00 PM | 🚨 ENDS TONIGHT: $15 Off $75+ | $40 Off $150+ | $75 Off $250+ | 60 | Final hours of our End of Summer Sale. | Sep 7, 2026 9:00 PM · 60 characters. Final hours of our End of Summer Sale. | |
| Sep 7, 2026 9:05 AM | UP TO 60% OFF ENDS TODAY! | 25 | Last day to shop our End of Summer Sale. | Sep 7, 2026 9:05 AM · 25 characters. Last day to shop our End of Summer Sale. | |
| Sep 6, 2026 9:07 AM | Up to 60% off + sold-out favorites are back 👀 Sale ends soon ⏰ | 62 | Restocked styles, limited time. Shop the End of Summer Sale before they’re gone 💋 | Sep 6, 2026 9:07 AM · 62 characters. Restocked styles, limited time. Shop the End of Summer Sale before they’re gone 💋 | |
| Sep 4, 2026 9:01 AM | EXTRA 40% OFF ON MARKED DOWN STYLES ☀️ | 37 | Shop End of Summer Sale! | Sep 4, 2026 9:01 AM · 37 characters. Shop End of Summer Sale! | |
| Sep 3, 2026 3:31 PM | 20% - 60% OFF Sitewide 🔥 | 24 | New Arrivals. Bestsellers. Restocks. Classics. Every Style. | Sep 3, 2026 3:31 PM · 24 characters. New Arrivals. Bestsellers. Restocks. Classics. Every Style. | |
| Sep 2, 2026 9:06 AM | UP TO 60% OFF SITEWIDE STARTS NOW ☀️ | 35 | The end of summer sale is here. | Sep 2, 2026 9:06 AM · 35 characters. The end of summer sale is here. | |
| Aug 30, 2026 11:01 AM | SEPTEMBER, YOU LOOK GOOD 👀 Official Preview Inside | 50 | Shop bestsellers now, then get ready for what’s next. | Aug 30, 2026 11:01 AM · 50 characters. Shop bestsellers now, then get ready for what’s next. | |
| Aug 28, 2026 9:07 AM | CAMO IS CALLING 🤎 + YOUR FAVORITES ARE BACK | 43 | Your fall uniform starts with camo. Then, keep scrolling for the styles you sold out. | Aug 28, 2026 9:07 AM · 43 characters. Your fall uniform starts with camo. Then, keep scrolling for the styles you sold out. | |
| Aug 26, 2026 9:06 AM | BACK TO SCHOOL 📚 BACK IN STOCK | 30 | Your favorite Honor Roll Henley + matching pant are restocked! | Aug 26, 2026 9:06 AM · 30 characters. Your favorite Honor Roll Henley + matching pant are restocked! | |
| Aug 24, 2026 2:03 PM | Up To 40% Off Sporty Styles ⚽️ | 29 | Restocked favorites + new arrivals made for your next game plan. | Aug 24, 2026 2:03 PM · 29 characters. Restocked favorites + new arrivals made for your next game plan. | |
| Aug 22, 2026 9:04 AM | VIP ONLY 💌 | 10 | Check out styles starting under $75 OR our most beloved bestsellers. | Aug 22, 2026 9:04 AM · 10 characters. Check out styles starting under $75 OR our most beloved bestsellers. | |
| Aug 20, 2026 4:15 PM | NEW ARRIVALS: Crafted for comfort ✨ | 35 | Whatever your color season, there’s a monochrome shade for you. Meet All Star, Cotton… | Aug 20, 2026 4:15 PM · 35 characters. Whatever your color season, there’s a monochrome shade for you. Meet All Star, Cotton… | |
| Aug 18, 2026 9:04 AM | GET IN 🚗💨💋 The Just Fore You Set is back. | 41 | Plus, more Drivers License styles up to 20% off 🚗💨💋🚗💨💋 | Aug 18, 2026 9:04 AM · 41 characters. Plus, more Drivers License styles up to 20% off 🚗💨💋🚗💨💋 |
Based on 142 emails received from Mar 16 to Nov 2, 2026. Times in US Eastern. How we collect