‘SWEET DREAMS ARE MADE OF THIS’ lookbook now live

Preview text: A vision powerful enough to pull you out of the ordinary. You chase it before it makes…

Friday, Aug 28, 2026 at 7:01 AM EasternKlaviyo

calm.‘SWEET DREAMS ARE MADE OF THIS’ lookbook now live

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Subject: ‘SWEET DREAMS ARE MADE OF THIS’ lookbook now live
Preview text: A vision powerful enough to pull you out of the ordinary. You chase it before it makes…
From: support@c-alm.com
Brand: calm.
ESP: Klaviyo
Sent: Fri Aug 28, 2026, 7:01 AM ET
Size: 47 KB
Images: 8
Links: 11, 3 of them buttons
Subject length: 51 characters

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Sent in the 7 AM hour, which holds 12% of its emails; 14% arrive in the 9 AM hour. The subject is 51 characters; its average is 26.

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	Sep 2, 2026 11:01 AM	These items are moving fast.
	Sep 1, 2026 6:01 AM	The collection is live.
	Aug 31, 2026 10:31 AM	ENTER THE STORE: 9029
	Aug 28, 2026 7:01 AM	‘SWEET DREAMS ARE MADE OF THIS’ lookbook now live (this email)
	Aug 21, 2026 6:30 AM	Time to layer up.
	Aug 19, 2026 7:02 AM	Back: the Blue Knit Hoodie.
	Aug 14, 2026 9:01 AM	The Rhinestone Hoodie, restocked.