5 types of Klaviyo users (only 1 should be on Klaviyo)

Preview text: I've spent the last few years staring at other people's Klaviyo accounts. The cuck chair…

Email EngineersThursday, May 7, 2026 at 10:17 AM EasternKlaviyo
Email Engineers5 types of Klaviyo users (only 1 should be on Klaviyo)
Subject
5 types of Klaviyo users (only 1 should be on Klaviyo)
Preview text
I've spent the last few years staring at other people's Klaviyo accounts. The cuck chair…
From
matias@email-engineers.com
Sent
Thu May 7, 2026, 10:17 AM ET
Sent to
email-engineers.com, new.email-engineers.com
Size
51 KB
Images
2
Links
2, 1 of them buttons
Subject length
54 characters

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Sent in the 10 AM hour, which holds 20% of its emails; 28% arrive in the 11 AM hour. The subject is 54 characters; its average is 44.

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From
Matias Perelli - Email Engineers <[email protected]>
Subject
5 types of Klaviyo users (only 1 should be on Klaviyo)
Date
Thu, 07 May 2026 14:17:54 +0000 (UTC)
Message-ID domain
geopod-ismtpd-42
Return-Path domain
klaviyo.email-engineers.com
DKIM signature
d=email-engineers.com s=kl2
List-Unsubscribe
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  1. from o1356.shared.klaviyomail.com [167.89.1.244] by our receiving server with ESMTPS
  2. by recvd-…-7lw29 with SMTP
  3. from (unnamed) by geopod-ismtpd-42 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

May 10, 2026 7:32 PMA drill mom will love 😍
May 9, 2026 12:58 PMYou can lead a buyer to the page, but you can't make them click buy
May 8, 2026 9:53 AMYou can have it all, just not at once
May 7, 2026 10:17 AM5 types of Klaviyo users (only 1 should be on Klaviyo) (this email)
May 5, 2026 9:45 AMEmail is still king
May 4, 2026 10:43 AMGive me asymmetry or give me death
May 3, 2026 11:20 AMThe one Klaviyo metric that matters

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