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ENDS SOON! Extra 25% off for Insiders expires @ midnight

ExpressSunday, Oct 19, 2025 at 8:04 PM EasternMailchimp
ExpressENDS SOON! Extra 25% off for Insiders expires @ midnight
Subject
ENDS SOON! Extra 25% off for Insiders expires @ midnight
From
express@b.express.com
Brand
Express
Sent
Sun Oct 19, 2025, 8:04 PM ET
Size
149 KB
Images
48
Links
56, 2 of them buttons
Subject length
56 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 56 characters; its average is 44.

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Sent just before and after

Oct 21, 2025 11:34 AMEasiest outfits ever | $50 off $150 + BOGO 50% off everything
Oct 20, 2025 3:05 PMDress code: business casual | BOGO 50% off everything
Oct 20, 2025 10:59 AMFall’s double take: BOGO 50% off everything
Oct 19, 2025 8:04 PMENDS SOON! Extra 25% off for Insiders expires @ midnight (this email)
Oct 19, 2025 3:13 PMReady, set, celebrate | Last day! EXTRA 25% OFF for Insiders
Oct 19, 2025 10:58 AMLAST DAY! Extra 25% off for Insiders + stack with BOGO 50% off
Oct 18, 2025 2:59 PMBOGO 50% off outerwear for making moves + extra 25% off for Insiders

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