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FINAL CALL FOR 70% OFF

ExpressThursday, May 9, 2024 at 8:39 PM EasternMailchimp
ExpressFINAL CALL FOR 70% OFF
Subject
FINAL CALL FOR 70% OFF
From
express@b.express.com
Brand
Express
Sent
Thu May 9, 2024, 8:39 PM ET
Size
152 KB
Images
44
Links
64, 2 of them buttons
Subject length
22 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 22 characters; its average is 44.

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Sent just before and after

May 10, 2024 8:03 PMWhat’s trending in denim (all 40% off online!)
May 10, 2024 11:17 AMSTARTS TODAY: 40% off everything new & now
May 10, 2024 8:13 AMNEW! 50% off cropped tees for her & graphics for him
May 9, 2024 8:39 PMFINAL CALL FOR 70% OFF (this email)
May 9, 2024 3:00 PM30-70% OFF SITEWIDE is going on now.
May 9, 2024 11:07 AMTODAY ONLY! 70% off select styles for you
May 9, 2024 8:13 AMHit refresh | 30-60% OFF EVERYTHING

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