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ICYMI: 70% off select styles (NEW just added!)

ExpressSaturday, Jun 29, 2024 at 11:21 AM EasternMailchimp
ExpressICYMI: 70% off select styles (NEW just added!)
Subject
ICYMI: 70% off select styles (NEW just added!)
From
express@b.express.com
Brand
Express
Sent
Sat Jun 29, 2024, 11:21 AM ET
Size
135 KB
Images
39
Links
53, 1 of them buttons
Subject length
46 characters

Against Express's usual

Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 46 characters; its average is 44.

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Sent just before and after

Jun 30, 2024 2:58 PMExtra 50% off shirts, polos, suits, jeans...
Jun 30, 2024 11:23 AM''AWESOME JEANS''
Jun 29, 2024 2:58 PMThe best T-shirts for men, period
Jun 29, 2024 11:21 AMICYMI: 70% off select styles (NEW just added!) (this email)
Jun 29, 2024 10:15 AMIt’s ALL 50-60% off this weekend!
Jun 28, 2024 3:50 PMA sale you have to see to believe 👀
Jun 28, 2024 10:50 AMSummer’s coolest tropical shirts 😎

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