IT'S HERE. 30% off everything at the Big Summer Sale + $10 Express Cash

Tuesday, Jul 8, 2025 at 11:22 AM EasternMailchimp

ExpressIT'S HERE. 30% off everything at the Big Summer Sale + $10 Express Cash

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Subject: IT'S HERE. 30% off everything at the Big Summer Sale + $10 Express Cash
From: express@b.express.com
Brand: Express
ESP: Mailchimp
Sent: Tue Jul 8, 2025, 11:22 AM ET
Size: 152 KB
Images: 47
Links: 57, 2 of them buttons
Subject length: 71 characters

Against Express's usual

Sent in its busiest hour, 11 AM, which holds 29% of its emails. The subject is 71 characters; its average is 44.

	Jul 9, 2025 2:59 PM	BUY 1, GET 2 FREE?! Yep, you read that right
	Jul 9, 2025 11:20 AM	30% off your summer shirt checklist (+ $10 Express Cash)
	Jul 8, 2025 3:01 PM	$10 Express Cash \| 30% off performance style that’s always on par
	Jul 8, 2025 11:22 AM	IT'S HERE. 30% off everything at the Big Summer Sale + $10 Express Cash (this email)
	Jul 7, 2025 8:01 PM	$10 Express Cash \| 30% OFF EVERYTHING starts at midnight
	Jul 7, 2025 3:06 PM	Summer polos with serious style points + $10 Express Cash
	Jul 7, 2025 11:04 AM	NEW arrivals for your next adventure + $10 Express Cash is waiting