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LAST DAY — 40% OFF!

ExpressSunday, Apr 28, 2024 at 10:56 AM EasternMailchimp
ExpressLAST DAY — 40% OFF!
Subject
LAST DAY — 40% OFF!
From
express@b.express.com
Brand
Express
Sent
Sun Apr 28, 2024, 10:56 AM ET
Size
143 KB
Images
42
Links
62, 1 of them buttons
Subject length
19 characters

Against Express's usual

Sent in the 10 AM hour, which holds 5% of its emails; 29% arrive in the 11 AM hour. The subject is 19 characters; its average is 44.

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Sent just before and after

Apr 29, 2024 11:10 AMSTARTS NOW! $45 ALL jeans, shorts, & chinos
Apr 28, 2024 8:20 PMFINAL HOURS | EXTRA 60% OFF SALE ONLINE
Apr 28, 2024 3:00 PMTONIGHT! Extra 60% off clearance 💥 6 p.m.-midnight
Apr 28, 2024 10:56 AMLAST DAY — 40% OFF! (this email)
Apr 28, 2024 8:14 AMWant 40% off? Get to your outlet 🚘40% OFF EVERYTHING on now + major Style Steals from $19
Apr 27, 2024 3:10 PM40% off sitewide | 3 tops to add to the mix
Apr 27, 2024 11:13 AMFresh washes. 5-star fits. (& 40% off online!)

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