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Psst, clearance from $10 online ends soon (like, really soon)

ExpressSunday, Apr 7, 2024 at 8:04 PM EasternMailchimp
ExpressPsst, clearance from $10 online ends soon (like, really soon)
Subject
Psst, clearance from $10 online ends soon (like, really soon)
From
express@b.express.com
Brand
Express
Sent
Sun Apr 7, 2024, 8:04 PM ET
Size
143 KB
Images
43
Links
61, 1 of them buttons
Subject length
61 characters

Against Express's usual

Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 61 characters; its average is 44.

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Sent just before and after

Apr 8, 2024 8:15 PM3/$99 all tops | NEW LINEUP ANNOUNCEMENT
Apr 8, 2024 3:16 PMWhat a nice day for a sale
Apr 8, 2024 11:14 AMEnds TODAY in stores! 3/$99 all tops + 2/$99 all bottoms
Apr 7, 2024 8:04 PMPsst, clearance from $10 online ends soon (like, really soon) (this email)
Apr 7, 2024 3:08 PMTONIGHT ONLY: $10+ all clearance from 6 p.m.-midnight
Apr 7, 2024 11:14 AM2/$99 all bottoms | Closet staples you’ll reach for daily
Apr 7, 2024 8:14 AMStop in today for 3/$99 men's shirts | 30% OFF everything else

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