Wait, THESE are 60% off?!

Use this example
- Subject
- Wait, THESE are 60% off?!
- From
- express@
em.express.com - Brand
- Express
- ESP
- Mailchimp
- Sent
- Fri Mar 1, 2024, 8:17 PM ET
- Size
- 100 KB
- Images
- 50
- Links
- 57, 3 of them buttons
- Subject length
- 25 characters
Against Express's usual
Sent in the 8 PM hour, which holds 15% of its emails; 29% arrive in the 11 AM hour. The subject is 25 characters; its average is 44.
Sent just before and after
| Mar 2, 2024 3:19 PM | 60% off & perfect for the season... | |
| Mar 2, 2024 11:16 AM | Your perfect 👖 fit: FOUND (& it's just $49!) | |
| Mar 2, 2024 8:17 AM | ☀️ 30-60% off NEW arrivals ☀️ | |
| Mar 1, 2024 8:17 PM | Wait, THESE are 60% off?! (this email) | |
| Mar 1, 2024 3:26 PM | IT’S INSIDER APPRECIATION MONTH 🎉 | |
| Mar 1, 2024 11:15 AM | $49 ALL JEANS 💥 CHINOS 💥 SHORTS 💥 MORE! | |
| Mar 1, 2024 8:16 AM | FRIDAY UPGRADE: $39 jeans + 30-60% off everything else |
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