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FRIDAY UPGRADE: $39 jeans + 30-60% off everything else

ExpressFriday, Mar 1, 2024 at 8:16 AM EasternMailchimp
ExpressFRIDAY UPGRADE: $39 jeans + 30-60% off everything else
Subject
FRIDAY UPGRADE: $39 jeans + 30-60% off everything else
From
express@em.express.com
Brand
Express
Sent
Fri Mar 1, 2024, 8:16 AM ET
Size
77 KB
Images
30
Links
39, 2 of them buttons
Subject length
54 characters

Against Express's usual

Sent in the 8 AM hour, which holds 9% of its emails; 29% arrive in the 11 AM hour. The subject is 54 characters; its average is 44.

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Sent just before and after

Mar 1, 2024 8:17 PMWait, THESE are 60% off?!
Mar 1, 2024 3:26 PMIT’S INSIDER APPRECIATION MONTH 🎉
Mar 1, 2024 11:15 AM$49 ALL JEANS 💥 CHINOS 💥 SHORTS 💥 MORE!
Mar 1, 2024 8:16 AMFRIDAY UPGRADE: $39 jeans + 30-60% off everything else (this email)
Feb 29, 2024 8:16 PMLEAP into spring savings 🎉 $10+ all clearance online
Feb 29, 2024 3:16 PMInstant mood boost inside
Feb 29, 2024 11:14 AM$49 ALL BOTTOMS | 5-star pants that work for you

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