Back by popular demand
Preview text: Our Wireless Bra is back.

- Subject
- Back by popular demand
- Preview text
- Our Wireless Bra is back.
- From
- hello@
firstthing.com.au - Brand
- First Thing
- ESP
- Klaviyo
- Sent
- Sat Sep 12, 2026, 8:03 PM ET
- Size
- 79 KB
- Images
- 15
- Links
- 25, 5 of them buttons
- Subject length
- 22 characters
Against First Thing's usual
Sent in the 8 PM hour, which holds 14% of its emails; 19% arrive in the 6 AM hour. The subject is 22 characters; its average is 28.
Sent just before and after
| Sep 20, 2026 12:04 AM | Saw you peeking ๐ | |
| Sep 19, 2026 8:03 PM | The Spring Styling Edit | |
| Sep 16, 2026 6:04 AM | The Strapless Bra behind the hype | |
| Sep 12, 2026 8:03 PM | Back by popular demand (this email) | |
| Sep 9, 2026 6:03 AM | A little China recap ๐ | |
| Sep 4, 2026 3:33 AM | Saw you peeking ๐ | |
| Sep 4, 2026 12:01 AM | A very exciting restock ๐ |
More from First Thing
All First Thing emailsOct 31, 2026 7:03 PM
Oct 28, 2026 4:03 AM
Oct 27, 2026 6:35 AM
POV: you didnโt rip your bra off after work
Oct 24, 2026 10:08 PM
Oct 20, 2026 9:53 PM
Want all the lift without the wires?
Oct 17, 2026 7:03 PM
JUST DROPPED: The Everyday Bralette
Oct 13, 2026 9:32 PM
We brought a trampoline to Centennial Park
Oct 7, 2026 5:03 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 12, 2026.









