They Sent It

New shades just dropped 👀

Four fresh singles to obsess over

Half MagicTuesday, Aug 11, 2026 at 3:30 PM EasternKlaviyo
Half MagicNew shades just dropped 👀
Subject
New shades just dropped 👀
Preview text
Four fresh singles to obsess over
From
noreply@halfmagicbeauty.com
Sent
Tue Aug 11, 2026, 3:30 PM ET
Size
38 KB
Images
12
Links
12, 1 of them buttons
Subject length
26 characters

Against Half Magic's usual

Sent in the 3 PM hour, which holds 2% of its emails; 21% arrive in the 11 AM hour. The subject is 26 characters; its average is 37.

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From
HALF MAGIC <[email protected]>
Subject
New shades just dropped 👀
Date
Tue, 11 Aug 2026 19:30:35 +0000 (UTC)
Message-ID domain
geopod-ismtpd-17
Return-Path domain
k1.send.halfmagicbeauty.com
DKIM signature
d=send.halfmagicbeauty.com s=s1
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-…-w2x57 with SMTP
  2. from (unnamed) by geopod-ismtpd-17 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Aug 17, 2026 9:35 AMFinal Call! Snag 25% Off Your Faves! 👀
Aug 15, 2026 12:35 PMClass is in session. Savings are too.
Aug 13, 2026 7:30 PMYour Eyemaxxing Starter Pack
Aug 11, 2026 3:30 PMNew shades just dropped 👀 (this email)
Aug 10, 2026 3:30 PMEveryone's obsessed with this liner
Aug 6, 2026 8:34 AMEveryone’s talking about it 👀
Aug 5, 2026 8:32 AM10% off is still yours… but not for long! 💋

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