🔁 “I swapped two beers for two IMPOSSIBREWs every night for a week.”

Preview text: “I swapped two beers for two IMPOSSIBREWs every night for a week.” See the Fitbit results…

ImpossibrewSunday, Aug 16, 2026 at 4:31 AM EasternKlaviyo
Impossibrew🔁 “I swapped two beers for two IMPOSSIBREWs every night for a week.”
Subject
🔁 “I swapped two beers for two IMPOSSIBREWs every night for a week.”
Preview text
“I swapped two beers for two IMPOSSIBREWs every night for a week.” See the Fitbit results…
From
hello@impossibrew.co.uk
Sent
Sun Aug 16, 2026, 4:31 AM ET
Sent to
Colombia (impossibrew.co), United Kingdom (impossibrew.co.uk)
Size
9 KB
Images
2
Links
4, 2 of them buttons
Subject length
70 characters

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Sent in the 4 AM hour, which holds 4% of its emails; 26% arrive in the 10 AM hour. The subject is 70 characters; its average is 33.

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From
IMPOSSIBREW® <[email protected]>
Subject
🔁 “I swapped two beers for two IMPOSSIBREWs every night for a week.”
Date
Sun, 16 Aug 2026 08:31:15 +0000 (UTC)
Message-ID domain
geopod-ismtpd-canary-0
Return-Path domain
drink.impossibrew.co.uk
DKIM signature
d=impossibrew.co.uk s=kl2
List-Unsubscribe
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  1. by recvd-…-wsbtf with SMTP
  2. from (unnamed) by geopod-ismtpd-canary-0 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Aug 24, 2026 10:20 AMNot Your Average Alcohol-Free Beer
Aug 23, 2026 10:18 AMOur first Hazy Pale-only offer in over a year.
Aug 23, 2026 5:15 AMHazy Pale’s had a very good summer.
Aug 16, 2026 4:31 AM🔁 “I swapped two beers for two IMPOSSIBREWs every night for a week.” (this email)
Aug 8, 2026 10:11 AMThis Monday should really be a bank holiday
Aug 5, 2026 10:15 AMWait... how much sugar again?
Jul 21, 2026 11:27 AM🍺 The IPA people say beats the real thing

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