Frizz isn't the problem ๐Ÿ‘€

Preview text: Here's what your waves are trying to tell you.

MerwaveSunday, Oct 25, 2026 at 2:30 AM EasternKlaviyo
MerwaveFrizz isn't the problem ๐Ÿ‘€
Subject
Frizz isn't the problem ๐Ÿ‘€
Preview text
Here's what your waves are trying to tell you.
From
hello@merwave.co.uk
Brand
Merwave
Sent
Sun Oct 25, 2026, 2:30 AM ET
Sent to
United Kingdom (merwave.co.uk), merwave.com
Size
45 KB
Images
6
Links
12, 7 of them buttons
Subject length
26 characters

Against Merwave's usual

Sent in the 2 AM hour, which holds 11% of its emails; 74% arrive in the 1 AM hour. The subject is 26 characters, the same as its average.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Merwave <[email protected]>
Subject
Frizz isn't the problem ๐Ÿ‘€
Date
Sun, 25 Oct 2026 06:30:07 +0000 (UTC)
Message-ID domain
geopod-ismtpd-73
Return-Path domain
send.merwave.co.uk
DKIM signature
d=merwave.co.uk s=kl2
List-Unsubscribe
Present, one-click

Servers it passed through, newest first

  1. by recvd-โ€ฆ-fktn7 with SMTP
  2. from (unnamed) by geopod-ismtpd-73 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 31, 2026 3:45 AMSteins, samples & missing socks
Oct 29, 2026 2:30 AMStop doing this to your hair โœ‹
Oct 27, 2026 2:30 AMThe 2-minute hair test
Oct 25, 2026 2:30 AMFrizz isn't the problem ๐Ÿ‘€ (this email)
Oct 24, 2026 1:30 AMYour Hair's Worst Nightmare ๐Ÿ‘ป
Oct 22, 2026 1:30 AMYour best waves start wet ๐Ÿ’ฆ
Oct 20, 2026 1:30 AMHair oil mistakes? Not hereย โŒ

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