The 2-minute hair test
Preview text: Finally understand your waves
Using this email in an article? Credit: Merwave email via They Sent It, with a link to this page. Full-size image
- Subject
- The 2-minute hair test
- Preview text
- Finally understand your waves
- From
- hello@
merwave.co.uk - Brand
- Merwave
- ESP
- Klaviyo
- Sent
- Tue Oct 27, 2026, 2:30 AM ET
- Sent to
- United Kingdom (merwave.co.uk), merwave.com
- Size
- 46 KB
- Images
- 6
- Links
- 9, 5 of them buttons
- Subject length
- 22 characters
Against Merwave's usual
Sent in the 2 AM hour, which holds 11% of its emails; 74% arrive in the 1 AM hour. The subject is 22 characters; its average is 26.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Merwave <[email protected]>
- Subject
- The 2-minute hair test
- Date
- Tue, 27 Oct 2026 06:30:07 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-8
- Return-Path domain
- send.merwave.co.uk
- DKIM signature
- d=merwave.co.uk s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-pm9sm with SMTP
- from (unnamed) by geopod-ismtpd-8 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Nov 1, 2026 2:01 PM | Frizz to defined waves 🧜♀️ | |
| Oct 31, 2026 3:45 AM | Steins, samples & missing socks | |
| Oct 29, 2026 2:30 AM | Stop doing this to your hair ✋ | |
| Oct 27, 2026 2:30 AM | The 2-minute hair test (this email) | |
| Oct 25, 2026 2:30 AM | Frizz isn't the problem 👀 | |
| Oct 24, 2026 1:30 AM | Your Hair's Worst Nightmare 👻 | |
| Oct 22, 2026 1:30 AM | Your best waves start wet 💦 |
More from Merwave
All Merwave emailsNov 7, 2026 1:15 AM
Nov 6, 2026 7:40 PM
Nov 5, 2026 1:15 AM
Nov 4, 2026 6:33 PM
🧜♀️ Don’t just take our word…
Nov 3, 2026 6:31 PM
Nov 3, 2026 1:15 AM
Nov 1, 2026 6:29 PM
Nov 1, 2026 2:01 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 27, 2026.
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