Have you heard? There's a SLASHER in the beer aisle

Preview text: Meet Slasher IPA. Available now exclusively in the Voodoo Ranger Hoppy Pack

Friday, Oct 2, 2026 at 6:45 AM EasternKlaviyo

New Belgium BrewingHave you heard? There's a SLASHER in the beer aisle

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Have you heard? There's a SLASHER in the beer aisle - email from New Belgium Brewing

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Subject: Have you heard? There's a SLASHER in the beer aisle
Preview text: Meet Slasher IPA. Available now exclusively in the Voodoo Ranger Hoppy Pack
From: newsletter@newbelgium.com
Brand: New Belgium Brewing
ESP: Klaviyo
Sent: Fri Oct 2, 2026, 6:45 AM ET
Sent to: newbelgiumbrewery.biz
Size: 76 KB
Images: 11
Links: 16, 3 of them buttons
Subject length: 51 characters

Against New Belgium Brewing's usual

Sent in the 6 AM hour, which holds 3% of its emails; 20% arrive in the 5 PM hour. The subject is 51 characters; its average is 33.

Email headers

What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From: Voodoo Ranger <[email protected]>
Subject: Have you heard? There's a SLASHER in the beer aisle
Date: Fri, 02 Oct 2026 10:45:05 +0000
Message-ID domain: klaviyomail.com
Return-Path domain: send.newbelgium.com
DKIM signature: d=shared.klaviyomail.com s=def1; d=newbelgium.com s=kl1
List-Unsubscribe: Present, one-click

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from (unnamed) by kmta-mta-blue-….servers.clovesoftware.com with SMTP

Other sending headers (names only): X-Mailer-Info-Extra2, X-Mailer-Info, X-Mailer-Info-Extra, X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse

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Sent just before and after

	Oct 15, 2026 1:06 AM	Welcome to New Belgium 🍻
	Oct 13, 2026 11:08 PM	Welcome to New Belgium 🍻
	Oct 8, 2026 1:40 PM	Halloween, but make it Rangerous 💀
	Oct 2, 2026 6:45 AM	Have you heard? There's a SLASHER in the beer aisle (this email)
	Sep 30, 2026 5:45 AM	Voodoo Ranger x HALLOWEEN: The Game
	Sep 28, 2026 11:14 AM	Don't miss Fresh gear for our 35th birthday!
	Sep 25, 2026 1:46 PM	Fresh gear for our 35th birthday.