NEW THIS WEEK
Preview text: Discover the pieces that define Lumière.
Using this email in an article? Credit: ROWIE email via They Sent It, with a link to this page. Full-size image
- Subject
- NEW THIS WEEK
- Preview text
- Discover the pieces that define Lumière.
- From
- hello@
rowiethelabel.com - Brand
- ROWIE
- ESP
- Klaviyo
- Sent
- Sat Sep 5, 2026, 9:15 PM ET
- Size
- 62 KB
- Images
- 23
- Links
- 26, 7 of them buttons
- Subject length
- 13 characters
Against ROWIE's usual
Sent in the 9 PM hour, which holds 22% of its emails; 28% arrive in the 4 AM hour. The subject is 13 characters; its average is 18.
Sent just before and after
| Sep 17, 2026 7:24 AM | COULD IT BE LOVE? | |
| Sep 17, 2026 4:15 AM | BETTER TOGETHER | |
| Sep 8, 2026 4:15 AM | RSVP: YES | |
| Sep 5, 2026 9:15 PM | NEW THIS WEEK (this email) | |
| Sep 3, 2026 4:15 AM | NOW LIVE — LUMIÈRE | |
| Sep 1, 2026 8:21 AM | COULD IT BE LOVE? | |
| Sep 1, 2026 4:15 AM | LUMIÈRE - Launching Thursday |
More from ROWIE
All ROWIE emailsNov 1, 2026 6:36 PM
Oct 31, 2026 8:15 PM
Oct 28, 2026 11:15 PM
Oct 25, 2026 4:05 PM
FLEUR DE PEAU: LUMIÈRE EDITORIAL
Oct 24, 2026 8:15 PM
Oct 24, 2026 5:44 AM
Oct 18, 2026 3:15 AM
Oct 11, 2026 2:06 AM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Sep 5, 2026.
