What's actually in these pants?

Preview text: The layers, the real numbers, and why they matter.

Rudie BabySaturday, Oct 17, 2026 at 6:00 AM EasternKlaviyo
Rudie BabyWhat's actually in these pants?
Subject
What's actually in these pants?
Preview text
The layers, the real numbers, and why they matter.
From
hello@rudiebaby.com.au
Sent
Sat Oct 17, 2026, 6:00 AM ET
Size
53 KB
Images
20
Links
19, 4 of them buttons
Subject length
31 characters

Against Rudie Baby's usual

Sent in the 6 AM hour, which holds 17% of its emails; 30% arrive in the 7 PM hour. The subject is 31 characters; its average is 32.

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What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.

From
Rudie Baby × Budi <[email protected]>
Subject
What's actually in these pants?
Date
Sat, 17 Oct 2026 10:00:44 +0000 (UTC)
Message-ID domain
geopod-ismtpd-113
Return-Path domain
send.rudiebaby.com.au
DKIM signature
d=rudiebaby.com.au s=kl2
List-Unsubscribe
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Servers it passed through, newest first

  1. by recvd-…-qxt9z with SMTP
  2. from (unnamed) by geopod-ismtpd-113 with HTTP

Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID

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Sent just before and after

Oct 26, 2026 4:31 AMAre you still into Rudie Baby?
Oct 24, 2026 6:00 AMSleepovers, without the worry
Oct 22, 2026 6:01 AMWhich colour would they pick?
Oct 17, 2026 6:00 AMWhat's actually in these pants? (this email)
Oct 15, 2026 6:00 AMGoing backwards? Totally normal
Oct 10, 2026 6:01 AMThe best time to ditch nappies
Sep 29, 2026 6:00 AMSage, the grown up pair

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