Shay & Blue subject lines
80 subject lines averaging 37 characters.
| Picture | Sent (Eastern) | Subject | Characters | Preview text | |
|---|---|---|---|---|---|
| Oct 25, 2026 6:00 AM | ⏰ Clocks Go Back. Prices Drop 50%. 🖤 | 36 | An extra hour of mischief. 5 fragrances for £62.50 (worth £125). Boxed and ready to gift. | Oct 25, 2026 6:00 AM · 36 characters. An extra hour of mischief. 5 fragrances for £62.50 (worth £125). Boxed and ready to gift. | |
| Oct 23, 2026 10:05 AM | 3 bestsellers. £35. You're welcome. 😏 | 37 | Usually £75, now just £35. Your autumn fragrance obsession has arrived. | Oct 23, 2026 10:05 AM · 37 characters. Usually £75, now just £35. Your autumn fragrance obsession has arrived. | |
| Oct 21, 2026 4:00 AM | Great Scents, Scott! ⚡ 21% Off Today | 36 | Marty travelled to 2015. We're celebrating with 21% off. Today only. | Oct 21, 2026 4:00 AM · 36 characters. Marty travelled to 2015. We're celebrating with 21% off. Today only. | |
| Oct 18, 2026 7:00 AM | Don't just read about it. Smell it. 👀 | 37 | Try Sage Sandalwood for £1. Discover 3 fragrances for just £26. | Oct 18, 2026 7:00 AM · 37 characters. Try Sage Sandalwood for £1. Discover 3 fragrances for just £26. | |
| Oct 16, 2026 2:02 PM | We're back on QVC at 7pm tonight! 💙 | 35 | Oud Alif takes centre stage. 4 fragrances worth £220 for just £69.96. Save 68%! | Oct 16, 2026 2:02 PM · 35 characters. Oud Alif takes centre stage. 4 fragrances worth £220 for just £69.96. Save 68%! | |
| Oct 16, 2026 12:31 PM | Autumn just got delicious. 🍎 | 28 | 3 irresistible perfumes. Save 53%. Yours for just £35. | Oct 16, 2026 12:31 PM · 28 characters. 3 irresistible perfumes. Save 53%. Yours for just £35. | |
| Oct 15, 2026 4:02 PM | OMG — We’re LIVE on QVC! 💙 | 26 | 2 NEW scents launch today! 4 fragrances worth £220, yours for just £69.96. Save 68%! 👀 | Oct 15, 2026 4:02 PM · 26 characters. 2 NEW scents launch today! 4 fragrances worth £220, yours for just £69.96. Save 68%! 👀 | |
| Oct 13, 2026 11:04 AM | If your perfume were a movie... | 31 | Indie, fantasy, thriller or neo-noir? Find your starring scent. | Oct 13, 2026 11:04 AM · 31 characters. Indie, fantasy, thriller or neo-noir? Find your starring scent. | |
| Oct 11, 2026 5:03 AM | Last chance: your Sage Sandalwood 10ml is on us. | 48 | Spend £50+ today and get yours free. Ends tonight at 11:59pm. | Oct 11, 2026 5:03 AM · 48 characters. Spend £50+ today and get yours free. Ends tonight at 11:59pm. | |
| Oct 9, 2026 3:02 AM | Quiet confidence smells like this. | 34 | Fresh sage. Creamy woods. And a dry-down you’ll keep coming back to. | Oct 9, 2026 3:02 AM · 34 characters. Fresh sage. Creamy woods. And a dry-down you’ll keep coming back to. | |
| Oct 7, 2026 5:00 AM | Forget the air fryer. Save £40 on fragrance. | 44 | Any 3 x 10ml for £35, worth £75. Our 24-hour shopping-event special. | Oct 7, 2026 5:00 AM · 44 characters. Any 3 x 10ml for £35, worth £75. Our 24-hour shopping-event special. | |
| Oct 5, 2026 12:05 PM | Hey, Meet Sage Sandalwood. | 26 | Green freshness. Warm woods. Quiet confidence. | Oct 5, 2026 12:05 PM · 26 characters. Green freshness. Warm woods. Quiet confidence. | |
| Sep 30, 2026 5:30 AM | 100ml for £40. Ends tonight 👀 | 29 | Seriously. Selected 100ml fragrances are 50% off — but only until 11:59pm tonight. | Sep 30, 2026 5:30 AM · 29 characters. Seriously. Selected 100ml fragrances are 50% off — but only until 11:59pm tonight. | |
| Sep 27, 2026 5:01 AM | 50% OFF: your fragrance dating pool is open 👀 | 45 | Three rounds. Six fragrances. Find your match before 30 September at 11:59pm. | Sep 27, 2026 5:01 AM · 45 characters. Three rounds. Six fragrances. Find your match before 30 September at 11:59pm. | |
| Sep 25, 2026 12:06 PM | Once upon a dream: £20 off Lilacs & Gooseberries | 48 | Fall into Lilacs & Gooseberries. £20 off your full-size bottle for World Dream Day. | Sep 25, 2026 12:06 PM · 48 characters. Fall into Lilacs & Gooseberries. £20 off your full-size bottle for World Dream Day. | |
| Sep 22, 2026 1:04 PM | 50% OFF 6 full-size fragrances 👀 | 32 | Six 100ml fragrances. Six personalities. Half price until 30 September. | Sep 22, 2026 1:04 PM · 32 characters. Six 100ml fragrances. Six personalities. Half price until 30 September. | |
| Sep 20, 2026 6:01 AM | The Fashion Week group chat leaked 👀 | 36 | 4 scents. 4 personalities. One chaotic weekend. | Sep 20, 2026 6:01 AM · 36 characters. 4 scents. 4 personalities. One chaotic weekend. | |
| Sep 17, 2026 7:01 AM | Fashion Week offer: 4 fragrances for £45 👀 | 42 | The Season's Most Wanted: 4 fragrances worth £100, yours for £45. | Sep 17, 2026 7:01 AM · 42 characters. The Season's Most Wanted: 4 fragrances worth £100, yours for £45. | |
| Sep 15, 2026 1:08 PM | What are you wearing? 👀 | 23 | The finishing touch isn’t in your wardrobe. Plus, your first ScentList fragrance is £1. | Sep 15, 2026 1:08 PM · 23 characters. The finishing touch isn’t in your wardrobe. Plus, your first ScentList fragrance is £1. | |
| Sep 1, 2026 12:31 PM | ScentBuzz: can fragrance put your brain on holiday? | 51 | Carnival is over. Your senses don't have to be. Use BACKTOROUTINE by 11:59pm tonight | Sep 1, 2026 12:31 PM · 51 characters. Carnival is over. Your senses don't have to be. Use BACKTOROUTINE by 11:59pm tonight | |
| Aug 28, 2026 2:45 AM | Three fragrances for £25. Here’s the maths. | 43 | First month free, then £12.50 for two required months. No mystery maths. | Aug 28, 2026 2:45 AM · 43 characters. First month free, then £12.50 for two required months. No mystery maths. | |
| Aug 25, 2026 12:30 PM | This week: your first £25 fragrance is FREE | 43 | Use code BACKTOROUTINE by Tuesday, September 1 at 11:59pm. Then £12.50/month for two… | Aug 25, 2026 12:30 PM · 43 characters. Use code BACKTOROUTINE by Tuesday, September 1 at 11:59pm. Then £12.50/month for two… | |
| Aug 21, 2026 3:01 AM | 60% off: meet the Late Summer Stack | 35 | Salt Caramel, Orange Blossom and Black Tulip—worth £75, now £30. Seven days only. | Aug 21, 2026 3:01 AM · 35 characters. Salt Caramel, Orange Blossom and Black Tulip—worth £75, now £30. Seven days only. | |
| Aug 19, 2026 3:00 AM | Automatic reply: currently on island time 🌴 | 43 | Emergency contact: Coconut Fig Leaf. Your first £25 ScentList fragrance is just £1. | Aug 19, 2026 3:00 AM · 43 characters. Emergency contact: Coconut Fig Leaf. Your first £25 ScentList fragrance is just £1. | |
| Aug 18, 2026 4:01 PM | Our QVC TSV just dropped — for 24 hours only | 44 | Two full-size fragrance bundles. One very special value. Watch and shop now on QVC. | Aug 18, 2026 4:01 PM · 44 characters. Two full-size fragrance bundles. One very special value. Watch and shop now on QVC. | |
| Aug 16, 2026 12:01 PM | ScentBuzz: why Blood Oranges still hits | 39 | Bright citrus. Dark intentions. Plus, Blood Oranges 100ml drops from £80 to £60 tonight. | Aug 16, 2026 12:01 PM · 39 characters. Bright citrus. Dark intentions. Plus, Blood Oranges 100ml drops from £80 to £60 tonight. | |
| Aug 13, 2026 12:02 PM | Happy Hours: 25% off our bestseller tonight | 43 | From 5pm–11:59pm, Lilacs & Gooseberries 100ml drops from £80 to £60. No code. | Aug 13, 2026 12:02 PM · 43 characters. From 5pm–11:59pm, Lilacs & Gooseberries 100ml drops from £80 to £60. No code. | |
| Aug 11, 2026 12:03 PM | Happy Hours start at 5pm: up to 50% off | 39 | From 5pm–11:59pm, tonight’s secret scents are up to 50% off. No code. Last orders at… | Aug 11, 2026 12:03 PM · 39 characters. From 5pm–11:59pm, tonight’s secret scents are up to 50% off. No code. Last orders at… | |
| Aug 9, 2026 6:02 AM | 2026 is the new 2016. You’ve seen the trend… | 44 | But what did 2016 actually smell like? | Aug 9, 2026 6:02 AM · 44 characters. But what did 2016 actually smell like? | |
| Aug 7, 2026 10:57 AM | What are you wearing? A nightmare dressed as a daydream… | 56 | Soft lilac. Sharp gooseberry. Anything but innocent. Plus 60% off the Summer Trio. | Aug 7, 2026 10:57 AM · 56 characters. Soft lilac. Sharp gooseberry. Anything but innocent. Plus 60% off the Summer Trio. | |
| Aug 4, 2026 12:45 PM | 🍉 60% off: 3 juicy 10ml fragrances for £30 | 42 | White Peaches, Watermelons and Clementine. Worth £75, yours for £30—4–10 August only. | Aug 4, 2026 12:45 PM · 42 characters. White Peaches, Watermelons and Clementine. Worth £75, yours for £30—4–10 August only. | |
| Jul 31, 2026 11:02 AM | 🚨 Payday Treat: Spend £60, Get £20 Off | 38 | Spend £60 and pay just £40. Your £20 saving is automatically applied this weekend—no code… | Jul 31, 2026 11:02 AM · 38 characters. Spend £60 and pay just £40. Your £20 saving is automatically applied this weekend—no code… | |
| Jul 28, 2026 1:01 PM | The story behind Coconut Fig Leaf — make it your first for £1 🌴 | 63 | Discover its Mediterranean inspiration, then join ScentList to choose it as your first… | Jul 28, 2026 1:01 PM · 63 characters. Discover its Mediterranean inspiration, then join ScentList to choose it as your first… | |
| Jul 25, 2026 5:00 AM | 🔥 Save £40: choose any 3 scents for £35 | 39 | ILD YOUR OWN 10ML TRIO. PICK ANY THREE AVAILABLE SCENTS — WORTH £75, NOW ONLY £35! | Jul 25, 2026 5:00 AM · 39 characters. ILD YOUR OWN 10ML TRIO. PICK ANY THREE AVAILABLE SCENTS — WORTH £75, NOW ONLY £35! | |
| Jul 23, 2026 12:45 PM | Join ScentList. Unlock Coconut Fig Leaf. 🌴 | 42 | Join ScentList to unlock our brand-new island scent. | Jul 23, 2026 12:45 PM · 42 characters. Join ScentList to unlock our brand-new island scent. | |
| Jul 19, 2026 5:01 AM | 🚨 BUY ANY 100ML, GET £70 BE REAL FREE | 37 | HOOSE YOUR FULL-SIZE FRAGRANCE AND RECEIVE BE REAL 30ML FREE — PLUS YOUR £50 GIFT! | Jul 19, 2026 5:01 AM · 37 characters. HOOSE YOUR FULL-SIZE FRAGRANCE AND RECEIVE BE REAL 30ML FREE — PLUS YOUR £50 GIFT! | |
| Jul 16, 2026 4:00 AM | 🎁 SPEND OVER £80, GET A FREE FULL-SIZE FRAGRANCE | 48 | Choose from SIX selected 100ml scents — plus, your free body-product or candle offer… | Jul 16, 2026 4:00 AM · 48 characters. Choose from SIX selected 100ml scents — plus, your free body-product or candle offer… | |
| Jul 14, 2026 12:01 PM | 🍍 50% OFF PINEAPPLE ICE + A FREE GIFT | 37 | JUST £40 FOR TWO DAYS! Plus, spend £50 and choose a FREE body formulation or candle. | Jul 14, 2026 12:01 PM · 37 characters. JUST £40 FOR TWO DAYS! Plus, spend £50 and choose a FREE body formulation or candle. | |
| Jul 10, 2026 1:01 PM | ⚽ It’s coming home: 5 scents for £50 this weekend only | 54 | Worth £125, now 60% off. Your match-day summer line-up ends Sunday midnight. | Jul 10, 2026 1:01 PM · 54 characters. Worth £125, now 60% off. Your match-day summer line-up ends Sunday midnight. | |
| Jul 7, 2026 12:45 PM | Free £70 Be Real with Lily La Luxe ✨ | 39 | One week only. Discover your new fragrance layering routine. | Jul 7, 2026 12:45 PM · 39 characters. One week only. Discover your new fragrance layering routine. | |
| Jul 4, 2026 5:00 AM | 🍦 ScentCream 02: Vanilla. | 25 | The scoop that lingers longest. Plus our Strawberries & Cream Edit. | Jul 4, 2026 5:00 AM · 25 characters. The scoop that lingers longest. Plus our Strawberries & Cream Edit. | |
| Jul 1, 2026 11:03 AM | 🍓 England can wait. Strawberries & Cream first. | 47 | Three irresistible 10ml fragrances. Save 60% today — £30 instead of £75. | Jul 1, 2026 11:03 AM · 47 characters. Three irresistible 10ml fragrances. Save 60% today — £30 instead of £75. | |
| Jun 28, 2026 7:00 AM | ScentCream 01 has landed: Strawberry | 36 | Strawberry never smelled this good. | Jun 28, 2026 7:00 AM · 36 characters. Strawberry never smelled this good. | |
| Jun 26, 2026 1:00 PM | Your £19.64 is getting away with it. | 36 | Prime Day ends tonight. We can’t promise your mystery discount survives it. | Jun 26, 2026 1:00 PM · 36 characters. Prime Day ends tonight. We can’t promise your mystery discount survives it. | |
| Jun 21, 2026 7:30 AM | Midnight means midnight. | 24 | Last chance for your free gift, 20% off sitewide and selected 100ml fragrances from £48. | Jun 21, 2026 7:30 AM · 24 characters. Last chance for your free gift, 20% off sitewide and selected 100ml fragrances from £48. | |
| Jun 17, 2026 1:15 PM | £80 fragrances. Now £48. Ends Sunday. | 37 | Four full-size favourites are 40% off, plus a free gift over £50. | Jun 17, 2026 1:15 PM · 37 characters. Four full-size favourites are 40% off, plus a free gift over £50. | |
| Jun 15, 2026 2:30 PM | Pride Sale Starts Now 🌈 20% Off Sitewide | 40 | Surprise deeper discounts, and a free gift of your choice over £50. | Jun 15, 2026 2:30 PM · 40 characters. Surprise deeper discounts, and a free gift of your choice over £50. | |
| Jun 12, 2026 1:10 PM | Free Lily La Luxe? Don’t mind if we do. | 39 | Spend £50 this weekend and we’ll add a 10ml automatically. | Jun 12, 2026 1:10 PM · 39 characters. Spend £50 this weekend and we’ll add a 10ml automatically. | |
| Jun 10, 2026 12:30 PM | For the dads who taught us originality matters | 46 | A refined trio of fragrances for the modern dad. Save 60% this Father’s Day. | Jun 10, 2026 12:30 PM · 46 characters. A refined trio of fragrances for the modern dad. Save 60% this Father’s Day. | |
| Jun 9, 2026 6:00 AM | Smells like the girl your situationship warned you about | 56 | Strawberry gloss. Red lipstick at 2am. Lily La Luxe is live. | Jun 9, 2026 6:00 AM · 56 characters. Strawberry gloss. Red lipstick at 2am. Lily La Luxe is live. |
Based on 80 emails received from Apr 3 to Oct 25, 2026. Times in US Eastern. How we collect