Mom approved. 🌸

Preview text: Concentrated nutrients, peak potency, activated fresh every wash.

Small WonderSunday, May 10, 2026 at 10:00 AM EasternKlaviyo
Small WonderMom approved. 🌸
Subject
Mom approved. 🌸
Preview text
Concentrated nutrients, peak potency, activated fresh every wash.
From
hello@smallwonder.world
Sent
Sun May 10, 2026, 10:00 AM ET
Sent to
smallwonderuk.com
Size
58 KB
Images
24
Links
21, 1 of them buttons
Subject length
15 characters

Against Small Wonder's usual

Sent in the 10 AM hour, which holds 5% of its emails; 43% arrive in the 8 PM hour. The subject is 15 characters; its average is 34.

Report this email

Sent just before and after

May 19, 2026 1:30 PMIt's here. Magic Perfecting Serum.
May 18, 2026 7:30 PMA note from our founder, the night before.
May 17, 2026 8:30 PMYour Hair Needs This Before Summer Starts.
May 10, 2026 10:00 AMMom approved. 🌸 (this email)
May 9, 2026 8:30 PMSummer will test your hair. This won't fail it.
May 4, 2026 9:53 AMCorrection: What's actually in your conditioner?
May 3, 2026 7:30 PMWhat's actually in your conditioner?

More from Small Wonder

All Small Wonder emails

Get the Black Friday insights

We're collecting every Black Friday email from more than 41,000 brands as it lands. Get what we find: who starts first, the biggest discounts, and the subject lines that stand out.

Free. You'll get a confirmation email first, and you can unsubscribe anytime.