3 things spookier than Halloween 👻
Preview text: The treat? Play that lasts.
Using this email in an article? Credit: Smol email via They Sent It, with a link to this page. Full-size image
- Subject
- 3 things spookier than Halloween 👻
- Preview text
- The treat? Play that lasts.
- From
- hello@
playsmol.com - Brand
- Smol
- ESP
- Klaviyo
- Sent
- Thu Oct 29, 2026, 1:37 PM ET
- Size
- 35 KB
- Images
- 9
- Links
- 6, 2 of them buttons
- Subject length
- 35 characters
Against Smol's usual
Sent in the 1 PM hour, which holds 13% of its emails; 42% arrive in the 12 PM hour. The subject is 35 characters; its average is 30.
Email headers
What the brand's servers put on this email. Our receiving servers, the address we subscribed with and unsubscribe links are left out.
- From
- Smol <[email protected]>
- Subject
- 3 things spookier than Halloween 👻
- Date
- Thu, 29 Oct 2026 17:37:55 +0000 (UTC)
- Message-ID domain
- geopod-ismtpd-65
- Return-Path domain
- send.playsmol.com
- DKIM signature
- d=playsmol.com s=kl2
- List-Unsubscribe
- Present, one-click
Servers it passed through, newest first
- by recvd-…-f8rlz with SMTP
- from (unnamed) by geopod-ismtpd-65 with HTTP
Other sending headers (names only): X-Kmail-Account, X-Kmail-Message, X-Kmail-Ops, X-Report-Abuse, X-SG-EID, X-SG-ID, X-Entity-ID
Sent just before and after
| Nov 6, 2026 1:23 PM | Dear Santa, please see attached 📎 | |
| Nov 3, 2026 12:16 PM | Our biggest holiday sale has landed 🎁 | |
| Nov 1, 2026 12:01 PM | IT'S HAPPENING 🎄✨🎁 | |
| Oct 29, 2026 1:37 PM | 3 things spookier than Halloween 👻 (this email) | |
| Oct 25, 2026 12:09 PM | New ways to play just landed ✨ | |
| Oct 22, 2026 3:08 PM | Our newest crowd favorite 🏁 | |
| Oct 20, 2026 12:01 PM | NEW Smol x Meri Meri 🎪🌟🛻🔥 |
More from Smol
All Smol emailsDear Santa, please see attached 📎
Nov 6, 2026 1:23 PM
Our biggest holiday sale has landed 🎁
Nov 3, 2026 12:16 PM
Nov 1, 2026 12:01 PM
New ways to play just landed ✨
Oct 25, 2026 12:09 PM
Oct 22, 2026 3:08 PM
Oct 20, 2026 12:01 PM
Beautiful, stress-free play is waiting for you ☁️
Oct 20, 2026 6:07 AM
Our dream collab has a brand-new act 🎪
Oct 18, 2026 12:10 PM
Sent the same day by similar brands
Same ESP and the closest weekly volume, sent on Oct 29, 2026.
